Is pop up outlet profitable to sell on Amazon United States?

The niche generates $762K/yr across 48 tracked products. 7 of 11 products launched in the last 360 days are still selling. 90-day search growth is -8.5%. Flapen's verdict: Skip it (49/100).

How competitive is the pop up outlet niche?

22 brands and 43 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in pop up outlet?

Top complaints mined from reviews: Charging, Quality-Overall, Socket/Port/Plug. The return rate is 8.3% — above our launch gate.

When does demand for pop up outlet peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the pop up outlet niche?

Listings span $19.63–$651.17; the average listing price is $126.44 (sweet spot $15–$100). The average incumbent carries 255 reviews — the moat a new listing must climb.

pop up outlet

Skip it

High returns (8.3%) — this niche doesn't clear our bar today.

Review moat

Great254.85

avg incumbent reviews — the moat a new listing must climb

Competition

Great37%

top-5 click share — an open shelf

Market size

Good$762K

$762K/yr · 321K searches

Avg price

Good$126.44

avg listing price — sweet spot $15–$100

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-8.5%

90-day search growth — must beat 0% to launch

Returns

Bad8.3%

return rate — above 5% kills the launch gate

Price range

Bad$19.63–$651.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, pop up outlet is a $762K/yr Amazon United States market (321K searches/yr). The top 5 brands hold 69% of demand. Verdict: Skip it — 49/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

pop up outlet market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $759K–$1.0M; units × avg price
Conversion rate: 1.9%
Avg BSR: #356
Page quality: 0%
Prime: 92%
Sponsored: 96%
Out of stock: 2.8%
Avg brand age: 41 months
Avg seller age: 172 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

22 flat

Sellers

Top-5 brand share

69%

Top 20: 99%

Top-5 click share

37%

Top 20: 75%

Open market

26%

Jgstkcity27%
ANNQUAN23%
YYSKA7%
Hoolerry7%
HEZI5%
ANCIENTPWR5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.5% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top pop up outlet search terms

pop up outlet for countertop71K/yr -4.8%1.5% conv.
pop up outlet60K/yr -17.3%1.2% conv.
pop up countertop outlet22K/yr -3.3%1.5% conv.
countertop outlet22K/yr -17.4%1.0% conv.
pop up electrical outlets for countertops17K/yr -9.6%1.5% conv.
pop up outlets for kitchen island8K/yr +79.6%1.6% conv.
pop out outlet13K/yr -21.1%1.0% conv.
popup outlet13K/yr -30.1%1.5% conv.
popup outlets countertop kitchen12K/yr -35.2%1.9% conv.
pop up receptacles for countertop4K/yr +221.1%1.5% conv.

All search terms

Top pop up outlet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

2.5 inch Hole Pop up Outlet for Countertop 20W USB C 4 USB Ports 4 Outlets 15Amp Tamper Resistant Receptacle Flush Mount Space Saver Recessed Outlet 1875W ETL Listed

Jgstkcity$75.444.5★1,184 rev

ANNQUAN 3.15 Pop Up Countertop Outlet with 15W Wireless Charger Max 20W Power Delivery 800J Surge Protection Pop Up Electrical Outlet with 4 Outlets 4 USB Ports for Home Office(ETL Listed)

ANNQUAN$83.344.3★576 rev

Pop up Outlet for Countertop with 15W Wireless Charger 3.35 (85mm) Desk Hole Power Grommet 4 Outlets 2 PD20W USB-C Ports Pop Up Power Outlet for Kitchen Countertop Office Conference Table (White)

YYSKA$83.594.4★133 rev

Jgstkcity Pop Up Power Outlet for Countertops & Desks 2.5-Inch Hole Flush Mount 20W USB-C 4 USB Ports 4 Tamper-Resistant 15A Outlets - Space-Saving Recessed Design 1875W ETL Listed

Jgstkcity$74.874.5★1,184 rev

Hoolerry 2 Pack Pop up Floor Electrical Outlet Cover Box Kit with 4.8A USB Charger 20Amp Waterproof Weatherproof Floor Tamper Resistant Outlet Receptacle for Countertop Home (Silver)

Hoolerry$56.074.3★386 rev

Newest

by launch date

2.5 Pop up Outlet for Countertop with 15W Wireless Charger 30W USB C 4 USB Ports 4 Outlets Pop Out Power Electrical Outlet 15Amp 1875W ETL Listed Countertop Outlet for Home Kitchen Office (White)

BQO$83.1418 rev

5mo ago

ANCIENTPWR Pop Up Outlet with Wireless Charging 9-in-1 Built-in Countertop Power Hub Gas-Lift Design 4-1/8 Cutout 2500W for Kitchen Office & Conference Table

ANCIENTPWR$71.5454 rev

5mo ago

Pop up Outlet for Countertop 3 AC Outlets & 2 USB-A 3-1/4 Inch Silver

Kungfuking$32.63833 rev

7mo ago

SURAIELEC GFCI Pop Up Outlet for Countertops & Desks with 2 USB Ports 4 GFCI Outlets 4.3 Hole Size Tamper-Resistant Power Outlets for Office Kitchen Home Splashproof Design ETL Listed

SURAIELEC$38.6214 rev

7mo ago

ANNQUAN 4 inch Pop Up Outlet for Countertop with Qi2 Wireless Charger 4 Outlets 20W USB Ports Pop Up Electrical Outlet with 15A Overload Protection White

ANNQUAN$152.2237 rev

10mo ago

What buyers say about pop up outlet

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Good quality”

Charging13%

“Great Charger”

Assembly/Installation10%

“Installation true to directions”

Design-Overall9%

“Great Design”

Ease Of Use7%

“Convenient Gadget”

Socket/Port/Plug5%

“Love this plug”

Value For Money5%

“Well worth the money”

Advertised Vs Actual Product5%

“As advertised”

Portability3%

“It is so convenient having this in my counter”

Ease Of Cleaning2%

“It is effective at creating a clean”

What buyers complain about

Charging14%

“stop charging after a little while”

Quality-Overall9%

“Terrible quality control”

Socket/Port/Plug7%

“Another issue is the limited number of ports”

Functionality-Overall7%

“Wont pop up”

Size-Overall6%

“is not quite large enough”

Durability5%

“breaks very easily”

Strength5%

“Flimsy”

Product Condition4%

“Nothing like getting used products”

Value For Money4%

“it does not cost anywhere near the price they sell it for”

Advertised Vs Actual Product3%

“Marked up scam item”

Top return reasons

Size-Overall49%

Functionality-Overall11%

Color5%

Advertised Vs Actual Product4%

Charging3%

Defective Material/Parts3%

Mechanism Issues3%

Value For Money3%

Socket/Port/Plug3%

Compatibility-Overall3%

Common questions

Is pop up outlet profitable to sell on Amazon United States?: The niche generates $762K/yr across 48 tracked products. 7 of 11 products launched in the last 360 days are still selling. 90-day search growth is -8.5%. Flapen's verdict: Skip it (49/100).
How competitive is the pop up outlet niche?: 22 brands and 43 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in pop up outlet?: Top complaints mined from reviews: Charging, Quality-Overall, Socket/Port/Plug. The return rate is 8.3% — above our launch gate.
When does demand for pop up outlet peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the pop up outlet niche?: Listings span $19.63–$651.17; the average listing price is $126.44 (sweet spot $15–$100). The average incumbent carries 255 reviews — the moat a new listing must climb.