Pole Light
MaybeThe top 5 brands take only 37% of clicks. But shoppers spend an estimated $73K a year here, so Pole Light is a Maybe.
- Flapen Score
- 52 / 100Top 31% of 9,536 Tools & Home Improvement niches · +4 vs the category median of 4852
- Market size
- $73K/yr77K searches / yr
- 90-day growth
- +17.4%search demand this quarter
- Competition
- 29%top-5 click share · 54 brands · 93 sellers
Flapen Score
Pole Light against its category
The dotted line is the Tools & Home Improvement average. Past it, Pole Light is stronger. Inside it, weaker.
Market
The Pole Light market on Amazon at a glance
Shoppers on Amazon United States searched for Pole Light 77K times last year and spent an estimated $73K. The top 5 brands take 37% of clicks. Demand peaks in Nov. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.
- Searches, last 12 months
- 77K
- Growth, 90 days vs prior 90
- +17.4%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $73Ka year
- Peak month
- November1.9× the quietest month
- Top search term
- pole light34K searches a year
02 · Price
A sale here is worth $66.39.
Listings sell for $66.39 on average, from $20.11 to $329.55. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $66.39 that is $0 to $7K a year per listing.
- Average price
- $66.39inside the $15 to $100 sweet spot
- Price range
- $20.11–$329.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #170 within Commercial Lighting. It carries 1,041 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #170in Commercial Lighting
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 1,041per listing
- Listings tracked
- 68
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Pole Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
54 falling
Sellers
93
Top-5 brand share
37%
Top 20: 75%
Top-5 click share
29%
Top 20: 63%
Open market
58%
- Brand 111%
- Brand 29%
- Brand 37%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Pole Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.9×
Search terms
Top Pole Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pole light34K/yr
- outdoor pole lights14K/yr
- outdoor pole light16K/yr
- outside pole light6K/yr
- outside pole lights for yard7K/yr
Reviews and returns
What reviews say buyers love and hate about Pole Light
We read the reviews and the return reasons for every product selling here.
“Broke after a month”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pole Light questions
Answered from the same tracked data.









