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Plug in Wall Light

Maybe

The top 5 products take only 18% of clicks. But demand is soft, at -12.5% this quarter, so Plug in Wall Light is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 9,536 Tools & Home Improvement niches · +8 vs the category median of 48
Market size
$305K/yr532K searches / yr
90-day growth
-12.5%search demand this quarter
Competition
18%top-5 click share · 90 brands · 131 sellers

Flapen Score

Plug in Wall Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Plug in Wall Light is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plug in Wall Light market on Amazon at a glance

Shoppers on Amazon United States searched for Plug in Wall Light 532K times last year and spent an estimated $305K. The top 5 brands take 30% of clicks. Demand peaks in Jan–Sep–Oct–Nov. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 532K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $305K a year.

Searches, last 12 months
532K
Growth, 90 days vs prior 90
-12.5%
Conversion, latest week
1.5%
Market size, estimated
$305Ka year
Peak month
September2.3× the quietest month
Top search term
plug in wall light157K searches a year

02 · Price

A sale here is worth $37.45.

Listings sell for $37.45 on average, from $7.16 to $168.13. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $37.45 that is $0 to $4K a year per listing.

Average price
$37.45inside the $15 to $100 sweet spot
Price range
$7.16–$168.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #337 within Wall Lights. It carries 977 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
98%
Out of stock, average day
2.6%
Average rank
#337in Wall Lights
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
977per listing
Listings tracked
137

04 · Newcomers

Amazon counts 5 of last year's 18 launches as successful.

18 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
5Amazon's first-year sales bar
Average brand age
37 months

Products

Top Plug in Wall Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

$0$3K$6K$9K$12K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

90 falling

Sellers

131

Top-5 brand share

30%

Top 20: 66%

Top-5 click share

18%

Top 20: 46%

Open market

66%

  • TRLIFE9%
  • L LOHAS LED8%
  • Yunaking5%
  • LiFMIRA5%
  • FRIDEKO HOME4%
  • GOODATE4%

Demand

Plug in Wall Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov · busiest ÷ quietest = 2.3×

Search terms

Top Plug in Wall Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plug in wall light157K/yr
  • swing arm wall lamp52K/yr
  • wall light plug in44K/yr
  • wall mounted reading light40K/yr
  • wall lights plug in30K/yr
  • plug in wall lights26K/yr
  • wall reading light23K/yr
  • plug in wall mounted light19K/yr
  • wall lamps for bedroom plug in14K/yr
  • wall lights for bedroom plug in14K/yr

Reviews and returns

What reviews say buyers love and hate about Plug in Wall Light

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Brightness/Shine/Glow”
2.9%of orders come back
“Very dim”
A buyer, on “Brightness/Shine/Glow”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Plug in Wall Light questions

Answered from the same tracked data.