Plug in Sconce

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $379K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-5.2%

Conversion, latest week

0.7%

Market size, estimated

$379Ka year

Peak month

January1.9× the quietest month

Top search term

plug in wall sconce204K searches a year

Listings sell for $50.59 on average, from $13.43 to $151.96. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $50.59 that is $0 to $5K a year per listing.

Average price

$50.59inside the $15 to $100 sweet spot

Price range

$13.43–$151.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

4.4%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #535 within Wall Lights. It carries 491 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#535in Wall Lights

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

491per listing

Listings tracked

88

14 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months