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Plug in Picture Light

Fail

Buyers convert on only 1.5% of searches, so Plug in Picture Light is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$92K/yr98K searches / yr
90-day growth
+3.2%search demand this quarter
Competition
27%top-5 click share · 35 brands · 54 sellers

Flapen Score

Plug in Picture Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Plug in Picture Light is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plug in Picture Light market on Amazon at a glance

Shoppers on Amazon United States searched for Plug in Picture Light 98K times last year and spent an estimated $92K. The top 5 brands take 54% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
+3.2%
Conversion, latest week
1.5%
Market size, estimated
$92Ka year
Peak month
January1.6× the quietest month
Top search term
plug in picture light27K searches a year

02 · Price

A sale here is worth $64.18.

Listings sell for $64.18 on average, from $18.59 to $337.00. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $64.18 that is $0 to $6K a year per listing.

Average price
$64.18inside the $15 to $100 sweet spot
Price range
$18.59–$337.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
6.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #149 within Wall Lights. It carries 464 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
8.6%
Average rank
#149in Wall Lights
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
464per listing
Listings tracked
71

04 · Newcomers

Amazon counts 11 of last year's 22 launches as successful.

22 products launched here in the last 12 months. Amazon counts 11 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
11Amazon's first-year sales bar
Average brand age
32 months

Products

Top Plug in Picture Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

$0$3K$6K$8K$11K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 rising

Sellers

54

Top-5 brand share

54%

Top 20: 92%

Top-5 click share

27%

Top 20: 64%

Open market

40%

  • Pasoar14%
  • Coinmit13%
  • Tassuowell11%
  • Xbuyee11%
  • YEMKJFC6%
  • LEONLITE6%

Demand

Plug in Picture Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Plug in Picture Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plug in picture light27K/yr
  • picture light plug in19K/yr
  • antique brass picture light9K/yr
  • bronze picture light10K/yr
  • plug in picture lights7K/yr
  • plug in picture lights for wall9K/yr
  • plug in art light6K/yr
  • wired picture light5K/yr
  • light painting5K/yr

Reviews and returns

What reviews say buyers love and hate about Plug in Picture Light

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Brightness/Shine/Glow”
20%of negative reviews mention “Charging”
6.4%of orders come back
“Wont Charge”
A buyer, on “Charging”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Plug in Picture Light questions

Answered from the same tracked data.