plug in motion sensor light
Skip itA small market ($54K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$27.01avg listing price — sweet spot $15–$100
Price range
Great$13.43–$70.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great466.91avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 5% kills the launch gate
Growth
Bad-15.0%90-day search growth — must beat 0% to launch
Market size
Bad$54K$54K/yr · 60K searches
According to Flapen's Amazon United States niche tracking, plug in motion sensor light is a $54K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
plug in motion sensor light market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $54K–$68K
- units × avg price
- Conversion rate
- 3.4%
- Avg BSR
- #443
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 6.0%
- Avg brand age
- 39 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
17 falling
Sellers
21
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
56%
Top 20: 97%
Open market
25%
- LUTEC28%
- RERBIO14%
- Olafus13%
- ShopN57%
- eyesfon7%
- Onforu6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.0% search growth over the last 90 days.Peak months: Jan, Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 11.7×
Top plug in motion sensor light search terms
- plug in motion sensor light outdoor21K/yr
- motion sensor garage light plug in8K/yr
- motion sensor outdoor lights plug in7K/yr
- plug in outdoor motion sensor light7K/yr
- outdoor plug in motion sensor light5K/yr
- motion lights outdoor plug in5K/yr
- plug in motion sensor light indoor garage4K/yr
- plug in motion light outdoor4K/yr
Top plug in motion sensor light products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LUTEC 21W Plug in Motion Sensor Light Outdoor Flood Lights Outdoor Motion Sensor 2500LM 5000K Daylight IP65 Waterproof Adjustable 2 Heads Wall Light for Garage Porch Yard - Black
LUTEC$29.254.6★444 rev
RERBIO Motion Sensor Flood Light Outdoor Plug in Motion Sensor Light with 4.9ft Cord IP66 Waterproof Floodlights with Photocell 6000K Super Bright Security Light for Garden Patio
RERBIO$15.914.2★588 rev
Olafus 70W Motion Sensor Outdoor Light Plug in Motion Flood Light Dusk to Dawn 7000LM LED Security Light IP65 Waterproof Motion Activated 6500K PIR Sensor Lighting for Garage Yard Patio Eave Black
Olafus$39.834.3★669 rev
LUTEC 21W Plug in Motion Sensor Light Outdoor Flood Lights Outdoor Motion Sensor 2500LM 5000K Daylight IP65 Waterproof Adjustable 2 Heads Wall Light for Garage Porch Yard - White
LUTEC$28.344.7★103 rev
ShopN5 LED Motion-Activated Directional Rotating Flexible Sensor Dusk to Dawn Night Light AC Outlet Plug-in Wall Stair Lamp Indoor 360 Bedroom Hallway Stairway Garage Basement Corridor
ShopN5$18.074.6★1,320 rev
Newest
by launch date
RERBIO Motion Sensor Outdoor Lights Plug in Flood Lights Outdoor Motion Sensor 20W Dusk to Dawn Outdoor Lighting 6000K Waterproof Adjustable Wall Security Lights for Garage Porch Yard
RERBIO$13.4332 rev
iMaihom 180W Motion Sensor Outdoor Lights Plug in 18000LM LED Security Lights Dusk to Dawn Motion Flood Light 6500K IP65 Waterproof 3 Head Exterior Motion Detector Light for Yard Garage
iMaihom$70.8733 rev
Onforu 32W Plug in Motion Sensor Lights Outdoor 3200LM Motion Flood Light Dusk to Dawn IP65 Waterproof Led Security Light Outside 2 Heads Motion Activated Wall Light for Garage Porch Yard - Black
Onforu$25.0586 rev
LUTEC 21W Plug in Motion Sensor Light Outdoor Flood Lights Outdoor Motion Sensor 2500LM 5000K Daylight IP65 Waterproof Adjustable 2 Heads Wall Light for Garage Porch Yard - White
LUTEC$28.34103 rev
PURICH LED Security Lights Motion Sensor Light Outdoor 7000LM 6500K Waterproof Flood Light Outdoor Motion Detector with Adjustable 3 Head Hardwired Wall Light for Entryway Yard Garage
PURICH$27.71454 rev
Trending
90-day click momentumRERBIO Motion Sensor Outdoor Lights Plug in Flood Lights Outdoor Motion Sensor 20W Dusk to Dawn Outdoor Lighting 6000K Waterproof Adjustable Wall Security Lights for Garage Porch Yard
RERBIO$13.434.7★
iMaihom 180W Motion Sensor Outdoor Lights Plug in 18000LM LED Security Lights Dusk to Dawn Motion Flood Light 6500K IP65 Waterproof 3 Head Exterior Motion Detector Light for Yard Garage
iMaihom$70.874.5★
PURICH LED Security Lights Motion Sensor Light Outdoor 7000LM 6500K Waterproof Flood Light Outdoor Motion Detector with Adjustable 3 Head Hardwired Wall Light for Entryway Yard Garage
PURICH$27.714.4★
Onforu 32W Plug in Motion Sensor Lights Outdoor 3200LM Motion Flood Light Dusk to Dawn IP65 Waterproof Led Security Light Outside 2 Heads Motion Activated Wall Light for Garage Porch Yard - Black
Onforu$25.054.4★
LUTEC 21W Plug in Motion Sensor Light Outdoor Flood Lights Outdoor Motion Sensor 2500LM 5000K Daylight IP65 Waterproof Adjustable 2 Heads Wall Light for Garage Porch Yard - White
LUTEC$28.344.7★
What buyers say about plug in motion sensor light
What buyers praise and complain about, mined from review topics.What buyers love
“Bright Light”
“Motion detection is quick”
“Easy to set up”
“Decent price”
“Excellent product”
“Works as advertised”
“Works as it says”
“Easy to use”
“This night light is really bright”
“Adjustments work great”
What buyers complain about
“Broke in a year”
“The lights are not as bright as advertised”
“Doesnt work”
“Not taking a chance on a replacement as the quality in that area is marginal”
“Its large”
“No manual”
“Basically, this light simply isn't as advertised”
“We didn't really use the instructions for installation”
“The detection range control had little effect”
“Only lasted 7 weeks led just flickers”
Top return reasons
Common questions
- Is plug in motion sensor light profitable to sell on Amazon United States?
- The niche generates $54K/yr across 23 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is -15.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the plug in motion sensor light niche?
- 17 brands and 21 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in plug in motion sensor light?
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Functionality-Overall. The return rate is 4.2%.
- When does demand for plug in motion sensor light peak?
- Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec; the busiest month runs 11.7× the quietest.
- What does it cost to enter the plug in motion sensor light niche?
- Listings span $13.43–$70.87; the average listing price is $27.01 (sweet spot $15–$100). The average incumbent carries 467 reviews — the moat a new listing must climb.