Plug in Lights

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.

Searches, last 12 months

244K

Growth, 90 days vs prior 90

-11.7%

Conversion, latest week

2.6%

Market size, estimated

$99Ka year

Peak month

January1.8× the quietest month

Top search term

plug in lights68K searches a year

Listings sell for $15.80 on average, from $5.86 to $45.02. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $15.80 that is $0 to $2K a year per listing.

Average price

$15.80inside the $15 to $100 sweet spot

Price range

$5.86–$45.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.2%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #202 within Wall Lights. It carries 3,791 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#202in Wall Lights

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

3,791per listing

Listings tracked

83

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

8Amazon's first-year sales bar

Average brand age

37 months