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53

pink wallpaper

Worth a look

Shows no brand lock-in (top 5 brands take 40% of clicks), but weak search conversion (0.8%) keeps it on the watch list.

Market size 35Growth 21Conversion 10Competition 92Returns 42Price range 73Avg price 55Brand share 95Review moat 53Quality gap 75

Brand share

Incredible40%

top-5 brand share — no brand owns this niche

Competition

Great23%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$5.26–$40.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.55

avg listing price — sweet spot $15–$100

Review moat

Good1,369.83

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Market size

Okay$169K

$169K/yr · 1.7M searches

Growth

Bad-9.0%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, pink wallpaper is a $169K/yr Amazon United States market (1.7M searches/yr). The top 5 brands hold 40% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

pink wallpaper market data

Units sold / yr
15K–20K
avg 100–250/product
Revenue / yr
$188K–$251K
units × avg price
Conversion rate
0.8%
Avg BSR
#402
Page quality
0%
Prime
99%
Sponsored
91%
Out of stock
0.4%
Avg brand age
33 months
Avg seller age
164 days

Competition & brand share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

58 falling

Sellers

66

Top-5 brand share

40%

Top 20: 77%

Top-5 click share

23%

Top 20: 52%

Open market

56%

  • Cohoo Home13%
  • Ismoon10%
  • Safiyya6%
  • Lativo6%
  • Abyssaly4%
  • Heroad4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.0% search growth over the last 90 days.
45K35KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top pink wallpaper search terms

  • pink wallpaper419K/yr
  • pink peel and stick wallpaper197K/yr
  • peel and stick wallpaper pink120K/yr
  • pink contact paper89K/yr
  • pink floral wallpaper103K/yr
  • pink wallpaper stick and peel81K/yr
  • wallpaper pink51K/yr
  • cute wallpaper48K/yr
  • girly wallpaper66K/yr
  • papel tapiz para pared de nia49K/yr
All search terms

Top pink wallpaper products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3K4%$7K6%$10K8%$14K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pink wallpaper

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use16%

“easy to apply”

Quality-Overall14%

“Amazing quality”

Adhesion/Stickiness10%

“Good adhesion”

Color9%

“True to color”

Value For Money7%

“Worth the price”

Advertised Vs Actual Product6%

“As described”

Design-Overall5%

“The colors and design are just lovely”

Assembly/Installation3%

“Easy to install”

Thickness2%

“thicker than expected”

Ease Of Cleaning2%

“Easy to clean up”

What buyers complain about

Adhesion/Stickiness21%

“Didnt stick”

Functionality-Overall8%

“Did not work”

Color7%

“Not this Pink”

Quality-Overall7%

“oh my god they have Horrible Quality Control”

Value For Money4%

“Price is a little high”

Size-Overall4%

“Small”

Durability4%

“it did rip pretty easily”

Thickness4%

“is not as thick as others that I have used”

Ease Of Use4%

“hard to use”

Spray/Flow3%

“it wouldn't spray”

Top return reasons

Size-Overall18%
Functionality-Overall15%
Adhesion/Stickiness15%
Color13%
Advertised Vs Actual Product9%
Value For Money5%
Leak-Proof4%
Defective Material/Parts2%
Quality-Overall2%
Spray/Flow2%

Common questions

Is pink wallpaper profitable to sell on Amazon United States?
The niche generates $169K/yr across 98 tracked products. 7 of 34 products launched in the last 360 days are still selling. 90-day search growth is -9.0%. Flapen's verdict: Worth a look (53/100).
How competitive is the pink wallpaper niche?
58 brands and 66 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 40% of demand.
What do buyers complain about in pink wallpaper?
Top complaints mined from reviews: Adhesion/Stickiness, Functionality-Overall, Color. The return rate is 3.7%.
When does demand for pink wallpaper peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the pink wallpaper niche?
Listings span $5.26–$40.83; the average listing price is $12.55 (sweet spot $15–$100). The average incumbent carries 1,370 reviews — the moat a new listing must climb.