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Pink Light Bulbs

Fail

Demand is soft, at -37.7% this quarter, so Pink Light Bulbs is a Fail.

Flapen Score
34
34 / 100
Ranks 8,821 of 9,536 Tools & Home Improvement niches · −14 vs the category median of 48
Market size
$82K/yr132K searches / yr
90-day growth
-37.7%search demand this quarter
Competition
77%top-5 click share · 8 brands · 17 sellers

Flapen Score

Pink Light Bulbs against its category

The dotted line is the Tools & Home Improvement average. Past it, Pink Light Bulbs is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Light Bulbs market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Light Bulbs 132K times last year and spent an estimated $82K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Feb. Flapen scores it 34 out of 100, a Fail.

01 · Demand

4.9% of searches ended in a purchase last week.

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -37.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months
132K
Growth, 90 days vs prior 90
-37.7%
Conversion, latest week
4.9%
Market size, estimated
$82Ka year
Peak month
February2.4× the quietest month
Top search term
pink light bulbs82K searches a year

02 · Price

A sale here is worth $12.63.

Listings sell for $12.63 on average, from $6.83 to $24.55. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $12.63 that is $9K to $13K a year per listing.

Average price
$12.63under the $15 to $100 sweet spot
Price range
$6.83–$24.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
$9K–$13K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #593 within Light Bulbs. It carries 2,875 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
8.9%
Average rank
#593in Light Bulbs
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
2,875per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Pink Light Bulbs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

$0$12K$25K$37K$49K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

17

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

9%

  • JAHEKS44%
  • Bluex Bulbs14%
  • ORALUCE11%
  • GE9%
  • KQHBEN8%
  • AFINSEA5%
  • Open — no brand owns it (2 brands, 9%)

Demand

Pink Light Bulbs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.4×

Search terms

Top Pink Light Bulbs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink light bulbs82K/yr
  • pink light bulb17K/yr
  • soft pink light bulbs10K/yr
  • pink lightbulb5K/yr
  • soft pink light bulbs 60 watt5K/yr
  • pink bulb4K/yr
  • pink bulbs5K/yr
  • pink led light bulb3K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Light Bulbs

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Brightness/Shine/Glow”
15%of negative reviews mention “Durability”
3.0%of orders come back
“Stopped working after a week”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pink Light Bulbs questions

Answered from the same tracked data.