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pink light bulbs

Skip it

Soft demand (-37.7% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 6Conversion 58Competition 19Returns 50Price range 54Avg price 55Brand share 32Review moat 36Quality gap 60

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good$12.63

avg listing price — sweet spot $15–$100

Price range

Good$6.83–$24.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.0%

return rate — above 5% kills the launch gate

Review moat

Okay2,874.8

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Market size

Bad$82K

$82K/yr · 132K searches

Competition

Bad77%

top-5 click share — a locked-up shelf

Growth

Bad-37.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, pink light bulbs is a $82K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 34/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

pink light bulbs market data

Units sold / yr
10K–13K
avg 750–1,000/product
Revenue / yr
$126K–$158K
units × avg price
Conversion rate
4.9%
Avg BSR
#593
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
8.9%
Avg brand age
46 months
Avg seller age
168 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

17

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

9%

  • JAHEKS44%
  • Bluex Bulbs14%
  • ORALUCE11%
  • GE9%
  • KQHBEN8%
  • AFINSEA5%
  • Open — no brand owns it (2 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -37.7% search growth over the last 90 days.
7K5KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.4×

Top pink light bulbs search terms

  • pink light bulbs82K/yr
  • pink light bulb17K/yr
  • soft pink light bulbs10K/yr
  • pink lightbulb5K/yr
  • soft pink light bulbs 60 watt5K/yr
  • pink bulb4K/yr
  • pink bulbs5K/yr
  • pink led light bulb3K/yr
All search terms

Top pink light bulbs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$12K30%$25K45%$37K60%$49K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about pink light bulbs

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow26%

“Very bright”

Color12%

“Bright Colors”

Assembly/Installation12%

“Easy install”

Ease Of Use8%

“Ease of use”

Quality-Overall7%

“Great items”

Connectivity-Overall6%

“great connectivity overall”

Value For Money5%

“Worth the purchase”

Advertised Vs Actual Product5%

“Work as advertised”

Bulb Flicker/Dimming/Color4%

“Pleasant soft lighting for dim spaceqs”

Efficiency3%

“works on demand”

What buyers complain about

Durability15%

“Stopped working after a week”

Color13%

“Very dark”

Functionality-Overall10%

“One bulb did not work”

Bulb Flicker/Dimming/Color10%

“Didnt last very long began to flicker”

Connectivity-Overall9%

“I could not connect”

Brightness/Shine/Glow7%

“SUPER dim”

Quality-Overall4%

“However, Im disappointed with the performance”

Defective Material/Parts4%

“1 Out of 4 Defective”

Value For Money4%

“This feels like it should have costed a lot of money”

Size-Overall3%

“they are tiny”

Top return reasons

Size-Overall20%
Bulb Flicker/Dimming/Color17%
Connectivity-Overall13%
Color11%
Compatibility-Overall10%
Brightness/Shine/Glow9%
Advertised Vs Actual Product5%
Functionality-Overall5%
Value For Money3%
Defective Material/Parts2%

Common questions

Is pink light bulbs profitable to sell on Amazon United States?
The niche generates $82K/yr across 10 tracked products. 90-day search growth is -37.7%. Flapen's verdict: Skip it (34/100).
How competitive is the pink light bulbs niche?
8 brands and 17 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in pink light bulbs?
Top complaints mined from reviews: Durability, Color, Functionality-Overall. The return rate is 3.0%.
When does demand for pink light bulbs peak?
Demand peaks in Jan–Feb; the busiest month runs 2.4× the quietest.
What does it cost to enter the pink light bulbs niche?
Listings span $6.83–$24.55; the average listing price is $12.63 (sweet spot $15–$100). The average incumbent carries 2,875 reviews — the moat a new listing must climb.