pink lava lamp
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$30.40avg listing price — sweet spot $15–$100
Price range
Incredible$19.20–$39.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good748.54avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.6%return rate — above 5% kills the launch gate
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-3.4%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad$83K$83K/yr · 122K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, pink lava lamp is a $83K/yr Amazon United States market (122K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 38/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
pink lava lamp market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $76K–$91K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #29
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 11.8%
- Avg brand age
- 36 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
10
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
2%
- Lava Lite47%
- JAMBO31%
- zhrisezlava11%
- Libubow4%
- Vanful3%
- My Groovy Light2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -3.4% search growth over the last 90 days.Peak months: Aug, Sep, Dec · busiest ÷ quietest = 3.0×
Top pink lava lamp search terms
- pink lava lamp77K/yr
- lava lamp pink36K/yr
- pink lava lamps for girls8K/yr
Top pink lava lamp products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lava The Original Lamp - New 14.5 Wild Pink Classic Liquid Motion Lamp - White Wax and Pink Liquid - Item #2361 (Amazon Exclusive)
Lava Lite$39.224.2★419 rev
JAMBO 16 Beautiful Lamp- Pink with White/Pink Wax Relaxing Liquid Light Night Light Nightlight Home Decor Living Room Office Bedroom Lamp for Adults Teens Kids Magma Motion
JAMBO$35.664.5★730 rev
zhrisezlava 16 Inch Liquid Motion Lamp Transparent Magma Motion Lamps with Pink Wax Relaxing Night Light Home Decor for Contemplation Suitable for Living Room Bedroom Office
zhrisezlava$31.154.2★19 rev
The Original Lava Lamp - 14.5 Techno Chrome - Classic Liquid Motion Lamp - Pink Lava and Blue Liquid - Item #2097 (Amazon Exclusive)
Lava Lite$30.474.0★1,600 rev
JAMBO 16 Beautiful Lamp- Purple with Pink Wax Relaxing Liquid Light Night Light Nightlight Home Decor Living Room Office Bedroom Lamp for Adults Teens Kids Magma Motion
JAMBO$33.994.5★730 rev
Newest
by launch dateLava The Original Lamp - New 14.5 Wild Pink Classic Liquid Motion Lamp - White Wax and Pink Liquid - Item #2361 (Amazon Exclusive)
Lava Lite$39.22419 rev
The Original Lava Lamp - 14.5 Techno Chrome - Classic Liquid Motion Lamp - Pink Lava and Blue Liquid - Item #2097 (Amazon Exclusive)
Lava Lite$30.471,600 rev
Lava The Original Lamp - 14.5 Neon Pink - Classic Liquid Motion Lamp - Green/Yellow and Blue Liquid - Item #2383 (Amazon Exclusive)
Lava$31.051,600 rev
Vanful 16-Inch Liquid Motion Lamp- Pink Base Purple Liquid Pink Wax Beautiful Magma Lamp with 2 packs bulbs for Adults Kids Night Light for Boys Girls Present Home Bedroom Office Living Room Decor
Vanful$22.76651 rev
zhrisezlava 16 Inch Liquid Motion Lamp Transparent Magma Motion Lamps with Pink Wax Relaxing Night Light Home Decor for Contemplation Suitable for Living Room Bedroom Office
zhrisezlava$31.1519 rev
Trending
90-day click momentumJAMBO 16 Beautiful Lamp- Pink with White/Pink Wax Relaxing Liquid Light Night Light Nightlight Home Decor Living Room Office Bedroom Lamp for Adults Teens Kids Magma Motion
JAMBO$35.664.5★
zhrisezlava 16 Inch Liquid Motion Lamp Transparent Magma Motion Lamps with Pink Wax Relaxing Night Light Home Decor for Contemplation Suitable for Living Room Bedroom Office
zhrisezlava$31.154.2★
Vanful 16-Inch Liquid Motion Lamp- Pink Base Purple Liquid Pink Wax Beautiful Magma Lamp with 2 packs bulbs for Adults Kids Night Light for Boys Girls Present Home Bedroom Office Living Room Decor
Vanful$22.764.2★
JAMBO 16 Beautiful Lamp- Purple with Pink Wax Relaxing Liquid Light Night Light Nightlight Home Decor Living Room Office Bedroom Lamp for Adults Teens Kids Magma Motion
JAMBO$34.454.1★
My Groovy Light 13.5 Inch Tabletop Lamp Pink
My Groovy Light$19.204.1★
What buyers say about pink lava lamp
What buyers praise and complain about, mined from review topics.What buyers love
“Also, its glow in the dark”
“The colors are vibrant”
“Affordable”
“Very nice quality”
“Gift for my daughters birthday”
“Worked as advertised”
“Its super pretty”
“easy to assemble”
“it really fits into our Mid Century look”
“and both have really nice flow”
What buyers complain about
“Did not work”
“in less than a year its broken in 3 different ways”
“Disappointing quality”
“Bad light bulb”
“Too expensive to arrive non functioning”
“Very disappointed in the colors”
“Not acceptable for a new item”
“I wish it was a little brighter though”
“Its bigger than expected”
“I didnt even read the directions”
Top return reasons
Common questions
- Is pink lava lamp profitable to sell on Amazon United States?
- The niche generates $83K/yr across 13 tracked products. 90-day search growth is -3.4%. Flapen's verdict: Skip it (38/100).
- How competitive is the pink lava lamp niche?
- 7 brands and 10 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in pink lava lamp?
- Top complaints mined from reviews: Functionality-Overall, Durability, Quality-Overall. The return rate is 4.6%.
- When does demand for pink lava lamp peak?
- Demand peaks in Aug–Sep–Dec; the busiest month runs 3.0× the quietest.
- What does it cost to enter the pink lava lamp niche?
- Listings span $19.20–$39.22; the average listing price is $30.40 (sweet spot $15–$100). The average incumbent carries 749 reviews — the moat a new listing must climb.