Is Pink Hard Hat profitable to sell on Amazon United States?

Flapen scores Pink Hard Hat 49 out of 100 on Amazon United States, a Fail. Shoppers spend $139K a year across 22 tracked products. Amazon counts 0 of the 1 products launched in the last year as successful launches. Search demand grew +11.9% in the last 90 days.

How competitive is the Pink Hard Hat niche on Amazon United States?

18 brands and 49 sellers compete in Pink Hard Hat on Amazon United States. The top 5 Pink Hard Hat products take 56% of clicks, and the top 5 brands take 63%.

What do buyers complain about in Pink Hard Hat?

Pink Hard Hat buyers on Amazon United States complain most about Size-Overall, Assembly/Installation, and Quality-Overall. Returns run at 3.9% of orders.

When does demand for Pink Hard Hat peak?

Search demand for Pink Hard Hat on Amazon United States peaks in Oct, and the busiest month runs 5.9× the quietest.

What does it cost to enter the Pink Hard Hat niche?

Pink Hard Hat sells for $25.85 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $6.76 to $112.12. The average product has 1,945 reviews, the count a new listing must catch up to.

Pink Hard Hat

Fail

Shoppers spend only $139K a year here, so Pink Hard Hat is a Fail.

Filters Low Review Barrier

Flapen Score: 49
49 / 100Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size: $139K/yr146K searches / yr
90-day growth: +11.9%search demand this quarter
Competition: 56%top-5 click share · 18 brands · 49 sellers

Flapen Score

Pink Hard Hat against its category

The dotted line is the Tools & Home Improvement average. Past it, Pink Hard Hat is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Pink Hard Hat market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Hard Hat 146K times last year and spent an estimated $139K. The top 5 brands take 63% of clicks. Demand peaks in Oct. Flapen scores it 49 out of 100, a Fail.

01 · Demand

3.7% of searches ended in a purchase last week.

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $139K a year.

Searches, last 12 months: 146K
Growth, 90 days vs prior 90: +11.9%
Conversion, latest week: 3.7%
Market size, estimated: $139Ka year
Peak month: October5.9× the quietest month
Top search term: pink hard hat63K searches a year

02 · Price

A sale here is worth $25.85.

Listings sell for $25.85 on average, from $6.76 to $112.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $25.85 that is $6K to $13K a year per listing.

Average price: $25.85inside the $15 to $100 sweet spot
Price range: $6.76–$112.12
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 6K–8K
Units per listing a year: 250–500
Revenue per listing a year: $6K–$13K
Returns: 3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #170 within Head Protection. It carries 1,945 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings: 73%
Prime listings: 91%
Out of stock, average day: 3.3%
Average rank: #170in Head Protection
Average rating: 4.50 starsAmazon United States average 4.42 stars
Average reviews: 1,945per listing
Listings tracked: 22

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 49 months

Products