Phillips Light Bulb

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

+0.1%

Conversion, latest week

4.7%

Market size, estimated

$114Ka year

Peak month

November1.5× the quietest month

Top search term

phillips light bulb27K searches a year

Listings sell for $46.57 on average, from $5.78 to $153.67. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $46.57 that is $0 to $5K a year per listing.

Average price

$46.57inside the $15 to $100 sweet spot

Price range

$5.78–$153.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

3.5%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #302 within Light Bulbs. It carries 2,649 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#302in Light Bulbs

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

2,649per listing

Listings tracked

27

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

60 months