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philips indoor flood br30 65w

Skip it

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 25Growth 18Conversion 96Competition 23Returns 65Price range 43Avg price 94Brand share 14Review moat 60Quality gap 50

Conversion

Incredible14.1%

search→purchase rate — share of searches ending in a sale

Avg price

Great$48.61

avg listing price — sweet spot $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Review moat

Good1,105.05

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$12.66–$211.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$101K

$101K/yr · 15K searches

Competition

Bad72%

top-5 click share — a locked-up shelf

Growth

Bad-14.6%

90-day search growth — must beat 0% to launch

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, philips indoor flood br30 65w is a $101K/yr Amazon United States market (15K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

philips indoor flood br30 65w market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
$97K–$122K
units × avg price
Conversion rate
14.1%
Avg BSR
#821
Page quality
0%
Prime
95%
Sponsored
85%
Out of stock
0.0%
Avg brand age
78 months
Avg seller age
156 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

34

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

4%

  • PHILIPS80%
  • Philips6%
  • Philips LED3%
  • Amazon Basics3%
  • Feit Electric2%
  • LEDVANCE2%
  • Open — no brand owns it (3 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.6% search growth over the last 90 days.
700500Spike '24Black Friday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×

Top philips indoor flood br30 65w search terms

  • philips duramax 65w indoor flood4K/yr
  • philips duramax 65w 120v flood5K/yr
  • philips indoor flood br30 65w3K/yr
  • phillips 65 watt flood light bulbs indoor2K/yr
  • philips br30 65w indoor flood2K/yr
All search terms

Top philips indoor flood br30 65w products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$5K10%$10K15%$15K20%$20K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about philips indoor flood br30 65w

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow32%

“Great Lights”

Value For Money14%

“Not expensive”

Bulb Flicker/Dimming/Color11%

“Great bulbs”

Quality-Overall8%

“Good quality”

Advertised Vs Actual Product6%

“works as advertised”

Color5%

“Color is good”

Durability5%

“Longevity”

Assembly/Installation2%

“Easy to install”

Efficiency2%

“super efficient”

Adjustability/Rotatability/Reclining2%

“Adjustable”

What buyers complain about

Bulb Flicker/Dimming/Color32%

“Constant flickering”

Durability15%

“These do not last”

Quality-Overall8%

“not for the quality of the product”

Brightness/Shine/Glow7%

“not bright”

Functionality-Overall5%

“Also, 2 bulbs came that dont work”

Value For Money5%

“it end up being double the price”

Advertised Vs Actual Product3%

“Does not work as advertised with dimmer switch”

Size-Overall3%

“did not fit”

Color3%

“Brighter white than I wanted”

Natural Resource Wastage1%

“Total waste of money”

Top return reasons

Size-Overall47%
Color12%
Bulb Flicker/Dimming/Color12%
Advertised Vs Actual Product9%
Brightness/Shine/Glow8%
Defective Material/Parts3%
Value For Money2%
Compatibility-Overall2%
Functionality-Overall2%
Product Condition1%

Common questions

Is philips indoor flood br30 65w profitable to sell on Amazon United States?
The niche generates $101K/yr across 20 tracked products. 90-day search growth is -14.6%. Flapen's verdict: Skip it (42/100).
How competitive is the philips indoor flood br30 65w niche?
9 brands and 34 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in philips indoor flood br30 65w?
Top complaints mined from reviews: Bulb Flicker/Dimming/Color, Durability, Quality-Overall. The return rate is 2.4%.
When does demand for philips indoor flood br30 65w peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the philips indoor flood br30 65w niche?
Listings span $12.66–$211.99; the average listing price is $48.61 (sweet spot $15–$100). The average incumbent carries 1,105 reviews — the moat a new listing must climb.