Is Philips Head Screw Driver Standard profitable to sell on Amazon United States?

Flapen scores Philips Head Screw Driver Standard 51 out of 100 on Amazon United States, a Maybe. Shoppers spend $167K a year across 60 tracked products. Amazon counts 1 of the 6 products launched in the last year as successful launches. Search demand grew +20.7% in the last 90 days.

How competitive is the Philips Head Screw Driver Standard niche on Amazon United States?

27 brands and 207 sellers compete in Philips Head Screw Driver Standard on Amazon United States. The top 5 Philips Head Screw Driver Standard products take 32% of clicks, and the top 5 brands take 73%.

What do buyers complain about in Philips Head Screw Driver Standard?

Philips Head Screw Driver Standard buyers on Amazon United States complain most about Quality-Overall, Size-Overall, and Battery Life. Returns run at 2.5% of orders.

When does demand for Philips Head Screw Driver Standard peak?

Search demand for Philips Head Screw Driver Standard on Amazon United States peaks in Nov–Dec, and the busiest month runs 2.1× the quietest.

What does it cost to enter the Philips Head Screw Driver Standard niche?

Philips Head Screw Driver Standard sells for $73.47 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $7.96 to $226.93. The average product has 702 reviews, the count a new listing must catch up to.

Philips Head Screw Driver Standard

Maybe

Products sell for $73.47 on average, inside the sweet spot. But buyers convert on only 0.4% of searches, so Philips Head Screw Driver Standard is a Maybe.

Filters High Price

Flapen Score: 51
51 / 100Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size: $167K/yr569K searches / yr
90-day growth: +20.7%search demand this quarter
Competition: 32%top-5 click share · 27 brands · 207 sellers

Flapen Score

Philips Head Screw Driver Standard against its category

The dotted line is the Tools & Home Improvement average. Past it, Philips Head Screw Driver Standard is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Philips Head Screw Driver Standard market on Amazon at a glance

Shoppers on Amazon United States searched for Philips Head Screw Driver Standard 569K times last year and spent an estimated $167K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

0.4% of searches ended in a purchase last week.

Shoppers searched for this 569K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.

Searches, last 12 months: 569K
Growth, 90 days vs prior 90: +20.7%
Conversion, latest week: 0.4%
Market size, estimated: $167Ka year
Peak month: December2.1× the quietest month
Top search term: kobalt236K searches a year

02 · Price

A sale here is worth $73.47.

Listings sell for $73.47 on average, from $7.96 to $226.93. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $73.47 that is $0 to $7K a year per listing.

Average price: $73.47inside the $15 to $100 sweet spot
Price range: $7.96–$226.93
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$7K
Returns: 2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #569 within Power Tools. It carries 702 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings: 62%
Prime listings: 87%
Out of stock, average day: 8.5%
Average rank: #569in Power Tools
Average rating: 4.48 starsAmazon United States average 4.42 stars
Average reviews: 702per listing
Listings tracked: 60

04 · Newcomers

Amazon counts 1 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months: 6
Successful launches: 1Amazon's first-year sales bar
Average brand age: 36 months

Products