Pentair Water Filter
MaybeReturns run at only 1.6% of orders. But the top 5 brands take 94% of clicks, so Pentair Water Filter is a Maybe.
- Flapen Score
- 52 / 100Top 31% of 9,536 Tools & Home Improvement niches · +4 vs the category median of 4852
- Market size
- $860K/yr191K searches / yr
- 90-day growth
- -5.6%search demand this quarter
- Competition
- 40%top-5 click share · 9 brands · 112 sellers
Flapen Score
Pentair Water Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, Pentair Water Filter is stronger. Inside it, weaker.
Market
The Pentair Water Filter market on Amazon at a glance
Shoppers on Amazon United States searched for Pentair Water Filter 191K times last year and spent an estimated $860K. The top 5 brands take 94% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
4.7% of searches ended in a purchase last week.
Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $860K a year.
- Searches, last 12 months
- 191K
- Growth, 90 days vs prior 90
- -5.6%
- Conversion, latest week
- 4.7%
- Market size, estimated
- $860Ka year
- Peak month
- February1.2× the quietest month
- Top search term
- big blue water filter30K searches a year
02 · Price
A sale here is worth $94.85.
Listings sell for $94.85 on average, from $13.50 to $421.20. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $94.85 that is $9K to $24K a year per listing.
- Average price
- $94.85inside the $15 to $100 sweet spot
- Price range
- $13.50–$421.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $9K–$24K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #262 within Water Filtration & Softeners. It carries 985 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #262in Water Filtration & Softeners
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 985per listing
- Listings tracked
- 45
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Pentair Water Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Pentair Pentek 150233 Big Blue 20 x 4.5 Filter Housing
- Price
- $65.25
- Rating
- 4.4/5
- Reviews
- 595
- Age
- 15y ago
Pentair Everpure H-300 Quick-Change Water Filter Cartridge NSF Certified
- Price
- $156.40
- Rating
- 4.4/5
- Reviews
- 2,249
- Age
- 22y ago
Pentair Pentek DGD-5005-20 Big Blue Water Filter 20-Inch Whole House Sediment Filter Cartridge Replacement Dual-Gradient Density Spun Polypropylene 20 x 4.5 5 Micron (Pack of 2) White
- Price
- $56.03
- Rating
- 4.7/5
- Reviews
- 2,394
- Age
- 2y ago
Pentair Pentek DGD-5005-20 Big Blue Water Filter 20-Inch Whole House Sediment Filter Cartridge Replacement Dual-Gradient Density Spun Polypropylene 20 x 4.5 5 Micron Pack of 1 White
- Price
- $28.41
- Rating
- 4.7/5
- Reviews
- 2,394
- Age
- 21y ago
Pentair Pentek 150237 Big Blue 10 x 4.5 Filter Housing
- Price
- $47.03
- Rating
- 4.4/5
- Reviews
- 883
- Age
- 18y ago
Trending
90-day click momentum
Purevua PWB20 Whole House Water Filter Housing Fits 20 x 4.5 Big Blue Filters Inline Pre-Filtration System for RV Home Well and City Water Sediment etc with 1 NPT Port Pressure Relief Valve
- Price
- $62.53
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 2mo ago
HQUA WF3-01 3-Stage Whole House Water Filtration System Reduces Heavy Metals (Lead Mercury Arsenic Cadmium Chromium) Chlorine Sediment Odor and VOCs
- Price
- $343.44
- Rating
- 4.4/5
- Reviews
- 182
- Age
- 2y ago
MewMore WHB20 Whole House Water Filter Housing Fit 20x4.5 Sediment etc Filters for Well and City Water Big Filter Blue Pre-Filtration System for Home 1 NPT Port Pressure Release
- Price
- $59.31
- Rating
- 4.2/5
- Reviews
- 125
- Age
- 3y ago
Pentair Pentek DGD-5005-20 Big Blue Water Filter 20-Inch Whole House Sediment Filter Cartridge Replacement Dual-Gradient Density Spun Polypropylene 20 x 4.5 5 Micron (Pack of 2) White
- Price
- $56.03
- Rating
- 4.7/5
- Reviews
- 2,394
- Age
- 2y ago
SimPure DB20P 20 *4.5 Whole House Sediment Water Filter Housing
- Price
- $65.13
- Rating
- 4.4/5
- Reviews
- 3,002
- Age
- 6y ago
Newest
by launch datePurevua PWB20 Whole House Water Filter Housing Fits 20 x 4.5 Big Blue Filters Inline Pre-Filtration System for RV Home Well and City Water Sediment etc with 1 NPT Port Pressure Relief Valve
- Price
- $62.53
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 2mo ago
Pentair OMNIFilter Big Blue 10 x 4.5 Water Filtration System Black/Blue
- Price
- $44.20
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 1y ago
HQUA WF3-01 3-Stage Whole House Water Filtration System Reduces Heavy Metals (Lead Mercury Arsenic Cadmium Chromium) Chlorine Sediment Odor and VOCs
- Price
- $343.44
- Rating
- 4.4/5
- Reviews
- 182
- Age
- 2y ago
Pentair Pentek DGD-5005-20 Big Blue Water Filter 20-Inch Whole House Sediment Filter Cartridge Replacement Dual-Gradient Density Spun Polypropylene 20 x 4.5 5 Micron (Pack of 2) White
- Price
- $56.03
- Rating
- 4.7/5
- Reviews
- 2,394
- Age
- 2y ago
Pentair Pentek DGD-5005 Big Blue Water Filter 10-Inch Whole House Sediment Filter Cartridge Replacement Dual-Gradient Density Spun Polypropylene 10 x 4.5 5 Micron Pack of 2
- Price
- $34.94
- Rating
- 4.7/5
- Reviews
- 286
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
9 flat
Sellers
112
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
40%
Top 20: 74%
Open market
4%
- Pentek63%
- Everpure18%
- OMNIFilter7%
- SimPure3%
- Purevua2%
- Aquaboon2%
- Open — no brand owns it (3 brands, 4%)
Demand
Pentair Water Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Pentair Water Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- big blue water filter30K/yr
- big blue filter25K/yr
- everpure water filter31K/yr
- pentair water filter28K/yr
- pentair water filters9K/yr
- pentair pentek big blue filter6K/yr
- pentek big blue filter 20 inch6K/yr
- big blue filter housing6K/yr
- pentair omnifilter6K/yr
- pentair everpure5K/yr
Reviews and returns
What reviews say buyers love and hate about Pentair Water Filter
We read the reviews and the return reasons for every product selling here.
“it's definitely a defective filter”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pentair Water Filter questions
Answered from the same tracked data.