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Pendant Light Shade

Maybe

The top 5 products take only 12% of clicks. But buyers convert on only 0.6% of searches, so Pendant Light Shade is a Maybe.

Flapen Score
54
54 / 100
Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 48
Market size
$780K/yr2.1M searches / yr
90-day growth
-2.1%search demand this quarter
Competition
12%top-5 click share · 132 brands · 157 sellers

Flapen Score

Pendant Light Shade against its category

The dotted line is the Tools & Home Improvement average. Past it, Pendant Light Shade is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pendant Light Shade market on Amazon at a glance

Shoppers on Amazon United States searched for Pendant Light Shade 2.1M times last year and spent an estimated $780K. The top 5 brands take 20% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $780K a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
-2.1%
Conversion, latest week
0.6%
Market size, estimated
$780Ka year
Peak month
April2.4× the quietest month
Top search term
hanging lights511K searches a year

02 · Price

A sale here is worth $57.10.

Listings sell for $57.10 on average, from $8.33 to $194.42. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At $57.10 that is $0 to $6K a year per listing.

Average price
$57.10inside the $15 to $100 sweet spot
Price range
$8.33–$194.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #231 within Ceiling Lights. It carries 1,020 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#231in Ceiling Lights
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
1,020per listing
Listings tracked
201

04 · Newcomers

Amazon counts 20 of last year's 29 launches as successful.

29 products launched here in the last 12 months. Amazon counts 20 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
29
Successful launches
20Amazon's first-year sales bar
Average brand age
36 months

Products

Top Pendant Light Shade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 12% of clicks. An open shelf where new products get seen.

$0$8K$16K$23K$31K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

132 falling

Sellers

157

Top-5 brand share

20%

Top 20: 48%

Top-5 click share

12%

Top 20: 30%

Open market

77%

  • KLSS6%
  • Brightown4%
  • UnicozoHome4%
  • CASAMOTION3%
  • YUEXCDShome3%
  • EDISHINE3%

Demand

Pendant Light Shade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.4×

Search terms

Top Pendant Light Shade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hanging lights511K/yr
  • pendant light shade221K/yr
  • pendant lights for kitchen island70K/yr
  • black pendant light136K/yr
  • gold pendant light127K/yr
  • pendant lamp94K/yr
  • black pendant lights kitchen island90K/yr
  • modern pendant lights kitchen island69K/yr
  • hanging pendant light88K/yr
  • lmparas colgantes para isla de cocina73K/yr

Reviews and returns

What reviews say buyers love and hate about Pendant Light Shade

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Brightness/Shine/Glow”
22%of negative reviews mention “Durability”
5.2%of orders come back
“broke quickly”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pendant Light Shade questions

Answered from the same tracked data.