Patio Lights Outdoor Waterproof

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +56.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+56.9%

Conversion, latest week

3.0%

Market size, estimated

$1.8Ma year

Top search term

patio lights outdoor waterproof445K searches a year

Listings sell for $32.67 on average, from $9.30 to $126.33. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $32.67 that is $49K to $65K a year per listing.

Average price

$32.67inside the $15 to $100 sweet spot

Price range

$9.30–$126.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

$49K–$65K

Returns

4.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #109 within String Lights. It carries 5,611 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#109in String Lights

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

5,611per listing

Listings tracked

40

15 products launched here in the last 12 months. Amazon counts 15 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

15Amazon's first-year sales bar

Average brand age

35 months