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51

par36 led landscape bulb

Worth a look

Shows a sweet-spot price point ($30.73 avg), but a small market ($28K/yr) keeps it on the watch list.

Market size 7Growth 33Conversion 52Competition 67Returns 69Price range 92Avg price 95Brand share 59Review moat 94Quality gap 28

Avg price

Incredible$30.73

avg listing price — sweet spot $15–$100

Review moat

Great113.4

avg incumbent reviews — the moat a new listing must climb

Price range

Great$12.51–$76.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Growth

Okay+6.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$28K

$28K/yr · 22K searches

According to Flapen's Amazon United States niche tracking, par36 led landscape bulb is a $28K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov. Verdict: Worth a look — 51/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

par36 led landscape bulb market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$46K–$61K
units × avg price
Conversion rate
4.2%
Avg BSR
#2,841
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
4.8%
Avg brand age
66 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

17

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

45%

Top 20: 88%

Open market

26%

  • Haian Support28%
  • SHUWDKAR15%
  • VSTAR12%
  • AGP.19789%
  • Handxen5%
  • Makergroup5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.2% search growth over the last 90 days.
500300Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.0×

Top par36 led landscape bulb search terms

  • par 36 led bulb 12v6K/yr
  • par36 led4K/yr
  • par36 led landscape bulb4K/yr
  • par36 led bulb5K/yr
  • par363K/yr
All search terms

Top par36 led landscape bulb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$6K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about par36 led landscape bulb

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow45%

“Pretty bright”

Size-Overall15%

“Perfect fit”

Bulb Flicker/Dimming/Color8%

“Great replacement product for incandescent bulbs”

Efficiency5%

“Works great”

Value For Money5%

“Great price”

Quality-Overall4%

“Pleased with how well made they are”

Battery Life3%

“Good on a rechargable battery”

Assembly/Installation2%

“Easy to install”

Advertised Vs Actual Product2%

“Just what I needed”

Durability2%

“last a long time”

What buyers complain about

Assembly/Installation20%

“Grinding off the aluminum cooling fins would be required”

Brightness/Shine/Glow15%

“Not as bright as I thought they would be could definitely be better”

Size-Overall10%

“Did not fit as it said it would”

Advertised Vs Actual Product10%

“Misleading advertising”

Ease Of Use5%

“Terminals difficult to use”

Compatibility-Overall5%

“These do not match 05 Yamaha v star 1100”

Strength5%

“Terminald are weak”

Top return reasons

Size-Overall42%
Bulb Flicker/Dimming/Color13%
Brightness/Shine/Glow10%
Compatibility-Overall8%
Advertised Vs Actual Product8%
Color5%
Functionality-Overall5%
Connectivity-Overall2%
Value For Money1%
Socket/Port/Plug1%

Common questions

Is par36 led landscape bulb profitable to sell on Amazon United States?
The niche generates $28K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +6.2%. Flapen's verdict: Worth a look (51/100).
How competitive is the par36 led landscape bulb niche?
14 brands and 17 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in par36 led landscape bulb?
Top complaints mined from reviews: Assembly/Installation, Brightness/Shine/Glow, Size-Overall. The return rate is 2.2%.
When does demand for par36 led landscape bulb peak?
Demand peaks in Nov; the busiest month runs 2.0× the quietest.
What does it cost to enter the par36 led landscape bulb niche?
Listings span $12.51–$76.24; the average listing price is $30.73 (sweet spot $15–$100). The average incumbent carries 113 reviews — the moat a new listing must climb.