Is Paintable Wallpaper profitable to sell on Amazon United States?

Flapen scores Paintable Wallpaper 53 out of 100 on Amazon United States, a Maybe. Shoppers spend $154K a year across 79 tracked products. Amazon counts 1 of the 7 products launched in the last year as successful launches. Search demand grew -3.8% in the last 90 days.

How competitive is the Paintable Wallpaper niche on Amazon United States?

35 brands and 41 sellers compete in Paintable Wallpaper on Amazon United States. The top 5 Paintable Wallpaper products take 22% of clicks, and the top 5 brands take 47%.

What do buyers complain about in Paintable Wallpaper?

Paintable Wallpaper buyers on Amazon United States complain most about Adhesion/Stickiness, Color, and Quality-Overall. Returns run at 9.3% of orders, which is high.

When does demand for Paintable Wallpaper peak?

Search demand for Paintable Wallpaper on Amazon United States peaks in Jan, and the busiest month runs 1.7× the quietest.

What does it cost to enter the Paintable Wallpaper niche?

Paintable Wallpaper sells for $32.13 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.07 to $187.67. The average product has 593 reviews, the count a new listing must catch up to.

Paintable Wallpaper

Maybe

Products sell for $32.13 on average, inside the sweet spot. But returns run at 9.3% of orders, so Paintable Wallpaper is a Maybe.

Filters No Dominant Brand High Returns

Flapen Score: 53
53 / 100Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size: $154K/yr569K searches / yr
90-day growth: -3.8%search demand this quarter
Competition: 22%top-5 click share · 35 brands · 41 sellers

Flapen Score

Paintable Wallpaper against its category

The dotted line is the Tools & Home Improvement average. Past it, Paintable Wallpaper is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Paintable Wallpaper market on Amazon at a glance

Shoppers on Amazon United States searched for Paintable Wallpaper 569K times last year and spent an estimated $154K. The top 5 brands take 47% of clicks. Demand peaks in Jan. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 569K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.

Searches, last 12 months: 569K
Growth, 90 days vs prior 90: -3.8%
Conversion, latest week: 0.8%
Market size, estimated: $154Ka year
Peak month: January1.7× the quietest month
Top search term: paintable wallpaper125K searches a year

02 · Price

A sale here is worth $32.13.

Listings sell for $32.13 on average, from $5.07 to $187.67. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $32.13 that is $0 to $3K a year per listing.

Average price: $32.13inside the $15 to $100 sweet spot
Price range: $5.07–$187.67
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 6K–8K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 9.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #1,545 within Wallpaper & Wallpapering Supplies. It carries 593 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings: 78%
Prime listings: 99%
Out of stock, average day: 7.0%
Average rank: #1,545in Wallpaper & Wallpapering Supplies
Average rating: 4.10 starsAmazon United States average 4.42 stars
Average reviews: 593per listing
Listings tracked: 79

04 · Newcomers

Amazon counts 1 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 1Amazon's first-year sales bar
Average brand age: 42 months

Products