Paint Primer for Plastic

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

+18.6%

Conversion, latest week

12.5%

Market size, estimated

$96Ka year

Peak month

January3.1× the quietest month

Top search term

white primer spray paint26K searches a year

Listings sell for $11.95 on average, from $5.05 to $36.80. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $11.95 that is $9K to $12K a year per listing.

Average price

$11.95under the $15 to $100 sweet spot

Price range

$5.05–$36.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$12K

Returns

0.3%of orders · Amazon United States median 2.1%

36% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Paint & Primer. It carries 8,349 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#13in Paint & Primer

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

8,349per listing

Listings tracked

11

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

75 months