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Overhead Door Keypad

Fail

Returns run at 10.3% of orders, so Overhead Door Keypad is a Fail.

Flapen Score
40
40 / 100
Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 48
Market size
$112K/yr34K searches / yr
90-day growth
+23.9%search demand this quarter
Competition
88%top-5 click share · 7 brands · 62 sellers

Flapen Score

Overhead Door Keypad against its category

The dotted line is the Tools & Home Improvement average. Past it, Overhead Door Keypad is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Overhead Door Keypad market on Amazon at a glance

Shoppers on Amazon United States searched for Overhead Door Keypad 34K times last year and spent an estimated $112K. The top 5 brands take 94% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

12.0% of searches ended in a purchase last week.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
+23.9%
Conversion, latest week
12.0%
Market size, estimated
$112Ka year
Peak month
September1.6× the quietest month
Top search term
overhead door keypad19K searches a year

02 · Price

A sale here is worth $27.10.

Listings sell for $27.10 on average, from $13.98 to $47.46. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $27.10 that is $7K to $14K a year per listing.

Average price
$27.10inside the $15 to $100 sweet spot
Price range
$13.98–$47.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$7K–$14K
Returns
10.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #277 within Doors. It carries 3,991 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#277in Doors
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
3,991per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Overhead Door Keypad products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

$0$17K$33K$50K$67K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

62

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

2%

  • Overhead Door44%
  • Avisontek18%
  • Soobool13%
  • Aooashet11%
  • ASONPAO8%
  • CHAMBERLAIN3%
  • Open — no brand owns it (1 brand, 2%)

Demand

Overhead Door Keypad search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Overhead Door Keypad search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • overhead door keypad19K/yr
  • overhead garage door keypad7K/yr
  • legacy garage door keypad3K/yr
  • overhead door garage door keypad2K/yr
  • overhead door wireless keypad3K/yr

Reviews and returns

What reviews say buyers love and hate about Overhead Door Keypad

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Assembly/Installation”
17%of negative reviews mention “Battery Life”
10.3%of orders come back
“Battery Life is Terrible”
A buyer, on “Battery Life”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Overhead Door Keypad questions

Answered from the same tracked data.