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Over the Tank Toilet Paper Holder

Fail

Shoppers spend only $65K a year here, so Over the Tank Toilet Paper Holder is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$65K/yr123K searches / yr
90-day growth
-0.5%search demand this quarter
Competition
52%top-5 click share · 19 brands · 43 sellers

Flapen Score

Over the Tank Toilet Paper Holder against its category

The dotted line is the Tools & Home Improvement average. Past it, Over the Tank Toilet Paper Holder is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Over the Tank Toilet Paper Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Over the Tank Toilet Paper Holder 123K times last year and spent an estimated $65K. The top 5 brands take 66% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
-0.5%
Conversion, latest week
5.0%
Market size, estimated
$65Ka year
Peak month
January1.3× the quietest month
Top search term
over the tank toilet paper holder32K searches a year

02 · Price

A sale here is worth $10.66.

Listings sell for $10.66 on average, from $5.44 to $25.25. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $10.66 that is $1K to $3K a year per listing.

Average price
$10.66under the $15 to $100 sweet spot
Price range
$5.44–$25.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #362 within Bathroom Hardware. It carries 932 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
97%
Out of stock, average day
9.7%
Average rank
#362in Bathroom Hardware
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
932per listing
Listings tracked
29

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Over the Tank Toilet Paper Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$7K$10K$13K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

43

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

52%

Top 20: 90%

Open market

30%

  • Bathth33%
  • TQVAI10%
  • Zeadesign8%
  • INIUNIK8%
  • EstZMB7%
  • Mivvosakuki5%

Demand

Over the Tank Toilet Paper Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Over the Tank Toilet Paper Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • over the tank toilet paper holder32K/yr
  • hanging toilet paper holder23K/yr
  • over the door toilet paper holder11K/yr
  • toilet paper holder on tank11K/yr
  • over tank toilet paper holder7K/yr
  • tank toilet paper holder7K/yr
  • toilet tank toilet paper holder6K/yr
  • toilet paper holder over the tank6K/yr
  • toilet paper holder on toilet6K/yr
  • toilet paper holder toilet tank4K/yr

Reviews and returns

What reviews say buyers love and hate about Over the Tank Toilet Paper Holder

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Assembly/Installation”
30%of negative reviews mention “Adhesion/Stickiness”
2.7%of orders come back
“Does not stick”
A buyer, on “Adhesion/Stickiness”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Over the Tank Toilet Paper Holder questions

Answered from the same tracked data.