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Oven Light Bulb

Fail

Prices span $5.98–$9.81, mostly outside the sweet spot, so Oven Light Bulb is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$414K/yr392K searches / yr
90-day growth
-25.5%search demand this quarter
Competition
79%top-5 click share · 11 brands · 42 sellers

Flapen Score

Oven Light Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, Oven Light Bulb is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oven Light Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for Oven Light Bulb 392K times last year and spent an estimated $414K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

14.6% of searches ended in a purchase last week.

Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 14.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $414K a year.

Searches, last 12 months
392K
Growth, 90 days vs prior 90
-25.5%
Conversion, latest week
14.6%
Market size, estimated
$414Ka year
Peak month
January1.9× the quietest month
Top search term
oven light bulb131K searches a year

02 · Price

A sale here is worth $7.25.

Listings sell for $7.25 on average, from $5.98 to $9.81. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At $7.25 that is $36K to $44K a year per listing.

Average price
$7.25under the $15 to $100 sweet spot
Price range
$5.98–$9.81
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
5,000–6,000
Revenue per listing a year
$36K–$44K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #33 within Light Bulbs. It carries 3,809 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#33in Light Bulbs
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
3,809per listing
Listings tracked
12

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Oven Light Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

$0$41K$83K$124K$166K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 flat

Sellers

42

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

15%

  • Spolico32%
  • SouLight16%
  • WokHok11%
  • Visther10%
  • GE10%
  • Blakapoo6%
  • Open — no brand owns it (5 brands, 15%)

Demand

Oven Light Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Oven Light Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oven light bulb131K/yr
  • oven light bulb replacement65K/yr
  • oven light25K/yr
  • oven bulb25K/yr
  • whirlpool oven light bulb22K/yr
  • samsung oven light bulb14K/yr
  • frigidaire oven light bulb14K/yr
  • oven bulbs high temp 40w high heat10K/yr
  • oven light bulb 40w high temp 500 degrees14K/yr
  • oven light bulbs8K/yr

Reviews and returns

What reviews say buyers love and hate about Oven Light Bulb

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Advertised Vs Actual Product”
50%of negative reviews mention “Durability”
1.7%of orders come back
“Did not last”
A buyer, on “Durability”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Oven Light Bulb questions

Answered from the same tracked data.