outdoor under eave lighting
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Review moat
Good1,125.39avg incumbent reviews — the moat a new listing must climb
Avg price
Good$156.55avg listing price — sweet spot $15–$100
Market size
Good$346K$346K/yr · 502K searches
Growth
Bad-2.6%90-day search growth — must beat 0% to launch
Price range
Bad$21.24–$520.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad9.9%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, outdoor under eave lighting is a $346K/yr Amazon United States market (502K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov. Verdict: Skip it — 42/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
outdoor under eave lighting market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $783K–$939K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #1,602
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 71%
- Out of stock
- 9.0%
- Avg brand age
- 36 months
- Avg seller age
- 151 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
41
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
26%
- eufy34%
- POOFZY12%
- Govee9%
- eufy Security7%
- SikSog7%
- CycevSun5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 3.8×
Top outdoor under eave lighting search terms
- soffit lights outdoor56K/yr
- eufy lights61K/yr
- outdoor soffit lighting37K/yr
- soffit lights51K/yr
- roof lights28K/yr
- eufy outdoor lights60K/yr
- eufy light20K/yr
- eufy lights outdoor44K/yr
- trim lights for house21K/yr
- sofit lights outdoor13K/yr
Top outdoor under eave lighting products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
eufy Permanent Outdoor Lights E22 100ft with 60 Triple-LED Lights
eufy$174.404.4★966 rev
POOFZY Permanent Outdoor Lights for House 200ft RGB+IC Smart Outdoor Decor 50 Scene Modes App/Remote Control for Christmas V-Day Thanksgiving Daily & Holiday Party Decor
POOFZY$173.594.0★905 rev
SikSog Smart Recessed Lighting 4 Inch RGBCW Color Changing 12W LED Downlight with Junction Box 1080 Lumen Recessed Ceiling Light Compatible with Alexa Dimmable by Bluetooth Control -12Pack
SikSog$96.044.4★491 rev
Govee Permanent Outdoor Lights 2 100ft RGBIC Outdoor Lights with 100 Modes
Govee$216.304.6★2,953 rev
eufy Permanent Outdoor Lights S4 200ft with 144 RGBWW LED String Lights
eufy$520.554.3★186 rev
Newest
by launch date
LITSOUL 400FT Permanent Outdoor Lights for House Waterproof Smart RGB Eave LED Lighting with 16 Million Colors IP67 Outdoor Strip Lights for Christmas Halloween Holiday Daily Decorations(400FT)
LITSOUL$98.58634 rev
Ecoeve Permanent Outdoor Lights for House 210ft RGB+IC Lights with 16 Million Colors & 50 Scene Modes App/Remote Control IP67 Waterproof DIY Music Sync for Christmas Holiday & Party Decor
Ecoeve$149.6637 rev
LITSOUL 500FT Permanent Outdoor Lights for House Waterproof Smart RGB Eave LED Lighting with 16 Million Colors IP67 Outdoor Strip Lights for Christmas Halloween Holiday Daily Decorations(500FT)
LITSOUL$135.71116 rev
eufy Permanent Outdoor Lights S4 200ft with 144 RGBWW LED String Lights
eufy$520.55186 rev
eufy Permanent Outdoor Lights S4 100ft with 72 RGBWW LED String Lights
eufy$315.21186 rev
Trending
90-day click momentumEcoeve Permanent Outdoor Lights for House 210ft RGB+IC Lights with 16 Million Colors & 50 Scene Modes App/Remote Control IP67 Waterproof DIY Music Sync for Christmas Holiday & Party Decor
Ecoeve$149.664.2★
LITSOUL 400FT Permanent Outdoor Lights for House Waterproof Smart RGB Eave LED Lighting with 16 Million Colors IP67 Outdoor Strip Lights for Christmas Halloween Holiday Daily Decorations(400FT)
LITSOUL$98.584.6★
HALO HLB Canless LED Recessed Lighting 6 inch 5CCT Lumen Select
HALO$21.244.7★
Enbrighten Eternity Permanent Outdoor Lights 100ft 72 Lights Smart
Enbrighten$177.684.6★
Gardencoin Outdoor Recessed LED Lights Heavy Duty Soffit and Deck Lighting Flush Mount 12-24V Low Voltage Landscape In Ground Well Light Underwater Pond Light Dimmable Widely Used 6pack
Gardencoin$83.773.8★
What buyers say about outdoor under eave lighting
What buyers praise and complain about, mined from review topics.What buyers love
“Bright lights”
“Easy install”
“Awesome quality”
“Great value”
“The colors are beautiful”
“the material is pretty durable”
“Data security”
“The camera is of decent quality for a eufy product”
“Easy to use”
“Works as advertised”
What buyers complain about
“Don't last”
“does not connect well”
“The quality control should be better”
“this one doesnt work well”
“bad with the installation”
“Won't stay charged”
“these aren't cheap”
“Colors randomly show up”
“Worthless Mounting Adhesive”
“the light brightness wasnt what I was expecting”
Top return reasons
Common questions
- Is outdoor under eave lighting profitable to sell on Amazon United States?
- The niche generates $346K/yr across 28 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Skip it (42/100).
- How competitive is the outdoor under eave lighting niche?
- 16 brands and 41 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in outdoor under eave lighting?
- Top complaints mined from reviews: Durability, Connectivity-Overall, Quality-Overall. The return rate is 9.9% — above our launch gate.
- When does demand for outdoor under eave lighting peak?
- Demand peaks in Nov; the busiest month runs 3.8× the quietest.
- What does it cost to enter the outdoor under eave lighting niche?
- Listings span $21.24–$520.55; the average listing price is $156.55 (sweet spot $15–$100). The average incumbent carries 1,125 reviews — the moat a new listing must climb.