Outdoor String Lights Color Changing
MaybeThe products selling today average only 4.1★. But buyers convert on only 1.4% of searches, so Outdoor String Lights Color Changing is a Maybe.
- Flapen Score
- 53 / 100Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 4853
- Market size
- $184K/yr181K searches / yr
- 90-day growth
- +57.9%search demand this quarter
- Competition
- 52%top-5 click share · 22 brands · 32 sellers
Flapen Score
Outdoor String Lights Color Changing against its category
The dotted line is the Tools & Home Improvement average. Past it, Outdoor String Lights Color Changing is stronger. Inside it, weaker.
Market
The Outdoor String Lights Color Changing market on Amazon at a glance
Shoppers on Amazon United States searched for Outdoor String Lights Color Changing 181K times last year and spent an estimated $184K. The top 5 brands take 64% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
1.4% of searches ended in a purchase last week.
Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +57.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.
- Searches, last 12 months
- 181K
- Growth, 90 days vs prior 90
- +57.9%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $184Ka year
- Peak month
- October6.0× the quietest month
- Top search term
- color changing outdoor string lights27K searches a year
02 · Price
A sale here is worth $71.19.
Listings sell for $71.19 on average, from $17.35 to $183.42. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $71.19 that is $7K to $18K a year per listing.
- Average price
- $71.19inside the $15 to $100 sweet spot
- Price range
- $17.35–$183.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$18K
- Returns
- 6.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.6% of listings are out of stock. The average listing ranks #566 within String Lights. It carries 1,552 reviews at 4.14 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 20.6%
- Average rank
- #566in String Lights
- Average rating
- 4.14 starsAmazon United States average 4.42 stars
- Average reviews
- 1,552per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 9 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Outdoor String Lights Color Changing products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
CAWWS Outdoor String Lights 50FT Color Changing Patio Lights Waterproof
- Price
- $39.56
- Rating
- 4.2/5
- Reviews
- 1,547
- Age
- 2y ago
Beizelte Outdoor String Lights 150FT RGB+IC Outside Light Dimmable Shatterproof LED Bulbs IP67 Waterproof Chasing Effect Lighting DreamColor Patio Strip Lights for Backyard Balcony Outdoor Living
- Price
- $76.38
- Rating
- 2.3/5
- Reviews
- 72
- Age
- 6mo ago
Mlambert 48FT Outdoor Patio Lights Waterproof Dimmable with Remote RGB Cafe LED String Light with 15 Shatterproof Bulbs for Bistro Party-Black 1 Pack
- Price
- $37.94
- Rating
- 4.2/5
- Reviews
- 2,459
- Age
- 6y ago
Govee Outdoor String Lights H7015 with 15 Dimmable RGBIC LED Bulbs 48ft IP65 Waterproof Shatterproof Holidays Decorations Color Changing Warm White Lights with 47 Scene Modes for Christmas Decor
- Price
- $46.41
- Rating
- 4.2/5
- Reviews
- 3,903
- Age
- 5y ago
Govee S14 Bulb Outdoor String Lights 2 96ft RGBICWW 30 LED Bulbs IP66
- Price
- $80.22
- Rating
- 4.3/5
- Reviews
- 1,103
- Age
- 1y ago
Trending
90-day click momentum
AILBTON RGB+IC 400FT Outdoor String Lights Bulbs IP67 Waterproof LED Color Changing Smart App Hanging Shatterproof Light with Remote Controller for Outside Patio Backyard Garden Party
- Price
- $181.39
- Rating
- 4.2/5
- Reviews
- 530
- Age
- 6mo ago
Beizelte Outdoor String Lights 150FT RGB+IC Outside Light Dimmable Shatterproof LED Bulbs IP67 Waterproof Chasing Effect Lighting DreamColor Patio Strip Lights for Backyard Balcony Outdoor Living
- Price
- $76.38
- Rating
- 2.3/5
- Reviews
- 72
- Age
- 6mo ago
Outdoor String Lights 200FT Smart RGB+IC Patio Lights with Shatterproof LED Bulbs Outside Light Dimmable Patio for Decor DIY IP67 Waterproof Courtyard garden Holiday LED lights more Scene Modes
- Price
- $123.66
- Rating
- 4.3/5
- Reviews
- 12,059
- Age
- 6mo ago
TaiGLow Outdoor String Lights Waterproof 48FT with 20 Bulbs
- Price
- $37.83
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 7mo ago
CAWWS Outdoor String Lights 27FT Color Changing Patio Lights Waterproof
- Price
- $31.58
- Rating
- 4.2/5
- Reviews
- 1,547
- Age
- 2y ago
Newest
by launch dateBeizelte Outdoor String Lights 150FT RGB+IC Outside Light Dimmable Shatterproof LED Bulbs IP67 Waterproof Chasing Effect Lighting DreamColor Patio Strip Lights for Backyard Balcony Outdoor Living
- Price
- $76.38
- Rating
- 2.3/5
- Reviews
- 72
- Age
- 6mo ago
Outdoor String Lights 200FT Smart RGB+IC Patio Lights with Shatterproof LED Bulbs Outside Light Dimmable Patio for Decor DIY IP67 Waterproof Courtyard garden Holiday LED lights more Scene Modes
- Price
- $123.66
- Rating
- 4.3/5
- Reviews
- 12,059
- Age
- 6mo ago
AILBTON RGB+IC 400FT Outdoor String Lights Bulbs IP67 Waterproof LED Color Changing Smart App Hanging Shatterproof Light with Remote Controller for Outside Patio Backyard Garden Party
- Price
- $181.39
- Rating
- 4.2/5
- Reviews
- 530
- Age
- 6mo ago
woohaha Smart Outdoor String Lights 45FT(37+8 Color Changing Patio Lights
- Price
- $43.59
- Rating
- 4.9/5
- Reviews
- 12
- Age
- 6mo ago
TaiGLow Outdoor String Lights Waterproof 48FT with 20 Bulbs
- Price
- $37.83
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
32
Top-5 brand share
64%
Top 20: 99%
Top-5 click share
52%
Top 20: 92%
Open market
31%
- CAWWS20%
- Govee15%
- Beizelte15%
- Mlambert7%
- AILBTON7%
- Dazzle Bright5%
Demand
Outdoor String Lights Color Changing search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 6.0×
Search terms
Top Outdoor String Lights Color Changing search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- color changing outdoor string lights27K/yr
- outdoor color changing string lights20K/yr
- outdoor string lights color changing19K/yr
- outdoor lights color changing22K/yr
- color changing string lights outdoor15K/yr
- color changing patio lights9K/yr
- rgb outdoor string lights11K/yr
- patio lights color changing7K/yr
- color changing lights for outside8K/yr
- rgb string lights outdoor7K/yr
Reviews and returns
What reviews say buyers love and hate about Outdoor String Lights Color Changing
We read the reviews and the return reasons for every product selling here.
“breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Outdoor String Lights Color Changing questions
Answered from the same tracked data.