Is outdoor outlet profitable to sell on Amazon United States?

The niche generates $603K/yr across 28 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +67.8%. Flapen's verdict: Worth a look (60/100).

How competitive is the outdoor outlet niche?

19 brands and 91 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 65% of demand.

What do buyers complain about in outdoor outlet?

Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Assembly/Installation. The return rate is 2.9%.

When does demand for outdoor outlet peak?

Demand peaks in May–Jun–Nov–Dec; the busiest month runs 3.0× the quietest.

What does it cost to enter the outdoor outlet niche?

Listings span $4.56–$38.34; the average listing price is $20.06 (sweet spot $15–$100). The average incumbent carries 1,749 reviews — the moat a new listing must climb.

outdoor outlet

Worth a look

Shows a sweet-spot price point ($20.06 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Great$20.06

avg listing price — sweet spot $15–$100

Growth

Great+67.8%

90-day search growth — must beat 0% to launch

Price range

Good$4.56–$38.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Market size

Good$603K

$603K/yr · 668K searches

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.9%

return rate — above 5% kills the launch gate

Review moat

Okay1,749.14

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, outdoor outlet is a $603K/yr Amazon United States market (668K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in May–Jun–Nov–Dec. Verdict: Worth a look — 60/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

outdoor outlet market data

Units sold / yr: 30K–40K; avg 1,250–1,500/product
Revenue / yr: $602K–$802K; units × avg price
Conversion rate: 4.5%
Avg BSR: #64
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 0.0%
Avg brand age: 46 months
Avg seller age: 158 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 rising

Sellers

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

53%

Top 20: 90%

Open market

30%

ELEGRP24%
Intermatic23%
TayMac7%
SURAIELEC7%
Amazon Basics5%
Sigma Engineered Solutions5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +67.8% search growth over the last 90 days.

Peak months: May, Jun, Nov, Dec · busiest ÷ quietest = 3.0×

Open Trend

Top outdoor outlet search terms

outdoor outlet179K/yr +74.3%3.1% conv.
outdoor outlet box108K/yr +76.1%2.6% conv.
outdoor electrical outlet61K/yr +87.8%2.7% conv.
outdoor plug55K/yr +74.0%0.8% conv.
outdoor gfci outlet with cover32K/yr +86.9%4.2% conv.
outdoor power outlet31K/yr +58.2%1.4% conv.
outdoor receptacle box24K/yr +48.5%3.2% conv.
outdoor receptacle21K/yr +59.6%3.0% conv.
exterior outlet box22K/yr +24.9%2.8% conv.
outside outlet17K/yr +56.9%2.5% conv.

All search terms

Top outdoor outlet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Intermatic WP3100C Weatherproof Electrical Outlet Cover - Extreme Temperature Resistance Heavy-Duty Construction Versatile Design & Multi-Configurable Easy Install Secure Fit for Outdoor in-Use

Intermatic$8.164.6★2,598 rev

ELEGRP Outdoor GFCI Outlet with Extra-Duty in Use Cover 20 Amp TRWR Self-Test GFI Receptacle 1 Gang Weather Resistant in-Use Cover Lockable Horizontal/Vertical Mount UL Listed 1 Pack Black

ELEGRP$21.734.6★343 rev

ELEGRP Outdoor GFCI Outlet with in Use Cover and Box Kit 1 Gang 20 Amp TRWR Self-Test GFI Receptacle Extra Duty Metallic Electrical Outlet Box Lockable in Use Cover UL Listed White 1 Pack

ELEGRP$33.294.7★263 rev

TayMac MM420C 1-Gang Nonmetallic Extra Duty Weatherproof In-Use Horizontal/Vertical 16-in-1 Standard Cover 2.75 in Clear

TayMac$10.464.7★10,512 rev

SURAIELEC Outdoor Outlet Box 20 AMP Waterproof Electrical Box 20 AMP WRTR GFCI Receptacles Rainproof 3R Enclosure All Metal Outlet Cover Power Plug for Backyard Outdoor Lighting

SURAIELEC$29.114.5★276 rev

Newest

by launch date

Iwister Outdoor Power Strip 3 AC Outlets 5 FT 1625W/13A High-Power Single-Device Use with Anti-Electric Shock & IPX6 Waterproof Ideal for Backyard Patio Garage Kitchen Workshop NO Switch

iwister$19.56239 rev

7mo ago

BSEED Outdoor Outlet Box with LED Indicator Dual 15 AMP 5-15 Receptacle IP66 Waterproof Weatherproof Outdoor Electrical Box with Lockable Cover Power Plug for Gardens Yards

BSEED$18.2947 rev

11mo ago

Double Outdoor Outlet with Box Waterproof IP66 Outdoor Electrical Receptacle Outdoor Power Outlet with Cover Switch Indicator Exterior Wall Electrical Box for Garden Yards Swimming Pool(Gray)

SUNSIERWEI$19.8487 rev

11mo ago

[UL Listed] BSEED 20 Amp GFCI Outdoor Electrical Outlet Box IP66 Waterproof & Lockable Enclosure Outdoor Outlet Box with Weather & Tamper Resistant GFCI Receptacle for Gardens Yards

BSEED$28.78102 rev

1y ago

Double Outdoor Outlet with Cover IP66 Waterproof Outdside Plug Socket Weatherproof Exterior Wall Electrical Box with Switch Indicator Light 2-Gang Power Outlet for Wet Garden Swimming Pool

Beizkna$19.985,654 rev

1y ago

What buyers say about outdoor outlet

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“The build quality is excellent”

Assembly/Installation16%

“easy to install”

Advertised Vs Actual Product15%

“As advertised”

Value For Money9%

“Money well spent”

Size-Overall4%

“Fits as advertised”

Water Resistance4%

“Very waterproof”

Durability4%

“Well made and durable”

Strength4%

“Box is sturdy and looks good”

Ease Of Use3%

“Easy to use”

Efficiency3%

“Works as advertised”

What buyers complain about

Functionality-Overall10%

“Does not function”

Quality-Overall10%

“Poor quality control”

Assembly/Installation9%

“Very hard to install”

Durability9%

“Not going to last long”

Socket/Port/Plug6%

“Sockets don't work”

Size-Overall5%

“wont fit inside the cover”

Instructions/User Manual/Troubleshooting4%

“It doesnt tell you until you read the instructions”

Design-Overall4%

“Horrible design”

Water Resistance3%

“Didn't keep the water out”

Defective Material/Parts3%

“Complete junk 2 out of 2 defective”

Top return reasons

Size-Overall36%

Functionality-Overall14%

Advertised Vs Actual Product8%

Compatibility-Overall7%

Value For Money5%

Defective Material/Parts5%

Socket/Port/Plug4%

Assembly/Installation3%

Color2%

Quality-Overall2%

Common questions

Is outdoor outlet profitable to sell on Amazon United States?: The niche generates $603K/yr across 28 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +67.8%. Flapen's verdict: Worth a look (60/100).
How competitive is the outdoor outlet niche?: 19 brands and 91 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in outdoor outlet?: Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Assembly/Installation. The return rate is 2.9%.
When does demand for outdoor outlet peak?: Demand peaks in May–Jun–Nov–Dec; the busiest month runs 3.0× the quietest.
What does it cost to enter the outdoor outlet niche?: Listings span $4.56–$38.34; the average listing price is $20.06 (sweet spot $15–$100). The average incumbent carries 1,749 reviews — the moat a new listing must climb.