Is outdoor lamp profitable to sell on Amazon United States?

The niche generates $309K/yr across 80 tracked products. 16 of 23 products launched in the last 360 days are still selling. 90-day search growth is +6.7%. Flapen's verdict: Worth a look (61/100).

How competitive is the outdoor lamp niche?

60 brands and 77 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 37% of demand.

What do buyers complain about in outdoor lamp?

Top complaints mined from reviews: Charging, Durability, Battery Life. The return rate is 2.2%.

When does demand for outdoor lamp peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 1.9× the quietest.

What does it cost to enter the outdoor lamp niche?

Listings span $9.69–$79.24; the average listing price is $25.97 (sweet spot $15–$100). The average incumbent carries 3,436 reviews — the moat a new listing must climb.

outdoor lamp

Worth a look

Shows no brand lock-in (top 5 brands take 37% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Avg price

Incredible$25.97

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Price range

Great$9.69–$79.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$309K

$309K/yr · 633K searches

Growth

Okay+6.7%

90-day search growth — must beat 0% to launch

Review moat

Okay3,435.96

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, outdoor lamp is a $309K/yr Amazon United States market (633K searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 61/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

outdoor lamp market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: $260K–$325K; units × avg price
Conversion rate: 1.9%
Avg BSR: #233
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 2.4%
Avg brand age: 30 months
Avg seller age: 154 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

60 falling

Sellers

Top-5 brand share

37%

Top 20: 73%

Top-5 click share

26%

Top 20: 62%

Open market

58%

Kakanuo13%
Yogaret7%
Pickmesh7%
YXQUA6%
KDG5%
MCGOR4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.7% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.9×

Open Trend

Top outdoor lamp search terms

lampara recargable339K/yr +5.5%0.6% conv.
mahjong lamp42K/yr +29.9%2.7% conv.
cordless lights40K/yr -3.5%0.6% conv.
mahjong table lamp16K/yr +12.0%2.6% conv.
rechargable lamps20K/yr +0.8%1.7% conv.
mahjong lamp cordless14K/yr +4.8%2.8% conv.
cordless lighting16K/yr +3.3%0.3% conv.
rechargeable reading lamp16K/yr +15.6%1.6% conv.
mahjong light10K/yr +19.7%2.4% conv.
portable led lamp15K/yr +3.7%1.1% conv.

All search terms

Top outdoor lamp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Yogaret 2 Pack Gold Rechargeable Table Lamps Cordless Lamp with 6000mAh Battery Operated Wireless Lamp for Restaurant Home Dinner Dining Kitchen Outdoor Patio Waterproof & Portable

Yogaret$25.124.5★2,237 rev

120W Solar Rechargeable Work Light 144 LED 10000LM Portable Flood Light with Stand IP66 Waterproof 4 Modes LED Job Site Lighting Flashlights for Mechanic Camping Fishing Car Repair

YXQUA$18.144.6★1,062 rev

Kakanuo Cordless Table Lamp Rechargeable Black - KK 2 Pack 5000mAH Battery Operated Lamp for Counter 3 Color Stepless Dimming Wireless Lamp for Dining Kitchen Outdoor Patio Touch Control

Kakanuo$19.524.5★1,615 rev

MCGOR 10inch Under Cabinet Lighting 2 Pack Rechargeable Motion Sensor Light Indoor 5 Levels Dimmable Magnetic Closet Lights Wireless Under Counter Lights for Kitchen Stairs

MCGOR$16.524.6★47,776 rev

Gold Cordless Rechargeable Table Lamp 2 Pack Portable Desk Lamp with 5000mAh Battery Touch Control Stepless Dimming Wireless Night Light for Dining Outdoor Camping Coffee Shop Water Repellent

Kakanuo$26.374.5★282 rev

Newest

by launch date

Gold Cordless Rechargeable Table Lamp 2 Pack Portable Desk Lamp with 5000mAh Battery Touch Control Stepless Dimming Wireless Night Light for Dining Outdoor Camping Coffee Shop Water Repellent

Kakanuo$26.37282 rev

7mo ago

Pickmesh 1 Pack Mahjong Cordless Lamp Scalloped Edge Mahjong Print LED Lamp 3 Color Dimmable Rechargeable Stylish Lamps for Mah Jong Table Living Room Nightstand Desk (Sweet)

Pickmesh$29.1113 rev

10mo ago

Pickmesh 1 Pack Scalloped Edge Cordless Table Lamp 3 Color Dimmable LED Rechargeable Battery Desk Light Modern Mahjong Lamp for Living Room Dining Bedside Desk Kitchen Counter (Blue)

Pickmesh$29.4221 rev

10mo ago

Glocusent LED Ultra Bright Camping Lantern Camping Light with Max 1500LM

Glocusent$20.711,079 rev

11mo ago

120W Solar Rechargeable Work Light 144 LED 10000LM Led Work Light with 4 Modes Portable Flood Light with Stand IP66 Waterproof Outdoor Working Light for Emergency Mechanic Camping Repair (Yellow)

DANCINGBOAR$17.321,906 rev

1y ago

What buyers say about outdoor lamp

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow34%

“Bright lantern”

Charging12%

“Holds charge for weeks”

Quality-Overall8%

“quality is fair”

Value For Money6%

“Great Deal”

Ease Of Use4%

“Ease of Use”

Advertised Vs Actual Product4%

“Better than I expected”

Battery Life3%

“Battery is good”

Assembly/Installation3%

“EASY TO INSTALL”

Weight Light2%

“Lightweight and comfortable”

Size-Overall2%

“The size is accurate”

What buyers complain about

Charging24%

“DOESN'T CHARGE”

Durability9%

“Did not last”

Battery Life9%

“Battery does NOT last long”

Brightness/Shine/Glow8%

“Too bright”

Quality-Overall5%

“Cheap quality”

Functionality-Overall4%

“doesnt turn on”

Size-Overall4%

“a bit larger”

Value For Money2%

“feels expensive”

Advertised Vs Actual Product1%

“Not As Described”

Weight Heavy1%

“Bulky”

Top return reasons

Brightness/Shine/Glow21%

Size-Overall18%

Charging13%

Functionality-Overall6%

Color5%

Value For Money5%

Advertised Vs Actual Product5%

Defective Material/Parts5%

Bulb Flicker/Dimming/Color4%