Skip to content

Outdoor Lamp

Maybe

The top 5 brands take only 37% of clicks. But buyers convert on only 1.9% of searches, so Outdoor Lamp is a Maybe.

Flapen Score
61
61 / 100
Top 6% of 9,536 Tools & Home Improvement niches · +13 vs the category median of 48
Market size
$309K/yr633K searches / yr
90-day growth
+6.7%search demand this quarter
Competition
26%top-5 click share · 60 brands · 77 sellers

Flapen Score

Outdoor Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Outdoor Lamp is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Outdoor Lamp 633K times last year and spent an estimated $309K. The top 5 brands take 37% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 633K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $309K a year.

Searches, last 12 months
633K
Growth, 90 days vs prior 90
+6.7%
Conversion, latest week
1.9%
Market size, estimated
$309Ka year
Peak month
September1.9× the quietest month
Top search term
lampara recargable339K searches a year

02 · Price

A sale here is worth $25.97.

Listings sell for $25.97 on average, from $9.69 to $79.24. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $25.97 that is $3K to $6K a year per listing.

Average price
$25.97inside the $15 to $100 sweet spot
Price range
$9.69–$79.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #233 within Lamps & Shades. It carries 3,436 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#233in Lamps & Shades
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
3,436per listing
Listings tracked
80

04 · Newcomers

Amazon counts 16 of last year's 23 launches as successful.

23 products launched here in the last 12 months. Amazon counts 16 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
16Amazon's first-year sales bar
Average brand age
30 months

Products

Top Outdoor Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

$0$6K$12K$19K$25K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

60 falling

Sellers

77

Top-5 brand share

37%

Top 20: 73%

Top-5 click share

26%

Top 20: 62%

Open market

58%

  • Kakanuo13%
  • Yogaret7%
  • Pickmesh7%
  • YXQUA6%
  • KDG5%
  • MCGOR4%

Demand

Outdoor Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.9×

Search terms

Top Outdoor Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lampara recargable339K/yr
  • mahjong lamp42K/yr
  • cordless lights40K/yr
  • mahjong table lamp16K/yr
  • rechargable lamps20K/yr
  • mahjong lamp cordless14K/yr
  • cordless lighting16K/yr
  • rechargeable reading lamp16K/yr
  • mahjong light10K/yr
  • portable led lamp15K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Lamp

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Brightness/Shine/Glow”
24%of negative reviews mention “Charging”
2.2%of orders come back
“DOESN'T CHARGE”
A buyer, on “Charging”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Outdoor Lamp questions

Answered from the same tracked data.