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Outdoor Flush Mount Lighting

Fail

Buyers convert on only 1.0% of searches, so Outdoor Flush Mount Lighting is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$108K/yr237K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
10%top-5 click share · 123 brands · 187 sellers

Flapen Score

Outdoor Flush Mount Lighting against its category

The dotted line is the Tools & Home Improvement average. Past it, Outdoor Flush Mount Lighting is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Flush Mount Lighting market on Amazon at a glance

Shoppers on Amazon United States searched for Outdoor Flush Mount Lighting 237K times last year and spent an estimated $108K. The top 5 brands take 18% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 237K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months
237K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
1.0%
Market size, estimated
$108Ka year
Peak month
August1.6× the quietest month
Top search term
bronze light fixture34K searches a year

02 · Price

A sale here is worth $47.64.

Listings sell for $47.64 on average, from $9.25 to $181.57. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $47.64 that is $0 to $5K a year per listing.

Average price
$47.64inside the $15 to $100 sweet spot
Price range
$9.25–$181.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #460 within Ceiling Lights. It carries 859 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#460in Ceiling Lights
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
859per listing
Listings tracked
202

04 · Newcomers

Amazon counts 15 of last year's 28 launches as successful.

28 products launched here in the last 12 months. Amazon counts 15 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
28
Successful launches
15Amazon's first-year sales bar
Average brand age
37 months

Products

Top Outdoor Flush Mount Lighting products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 10% of clicks. An open shelf where new products get seen.

$0$1K$2K$3K$4K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

123 falling

Sellers

187

Top-5 brand share

18%

Top 20: 50%

Top-5 click share

10%

Top 20: 33%

Open market

79%

  • hykolity4%
  • DESIGNERS FOUNTAIN4%
  • Lynnoland4%
  • Westinghouse3%
  • Craftersmark3%
  • Heircido3%

Demand

Outdoor Flush Mount Lighting search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.6×

Search terms

Top Outdoor Flush Mount Lighting search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bronze light fixture34K/yr
  • outdoor ceiling light fixture29K/yr
  • outdoor flush mount light25K/yr
  • above sink light fixture kitchen29K/yr
  • vaulted ceiling light fixtures21K/yr
  • oil rubbed bronze ceiling light16K/yr
  • 3 light ceiling light9K/yr
  • angled ceiling light fixture8K/yr
  • unique ceiling lights7K/yr
  • glass semi flush mount ceiling light7K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Flush Mount Lighting

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Brightness/Shine/Glow”
12%of negative reviews mention “Size-Overall”
4.2%of orders come back
“Too Small”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Outdoor Flush Mount Lighting questions

Answered from the same tracked data.