outdoor dimmer for string lights
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Price range
Great$14.86–$28.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$21.97avg listing price — sweet spot $15–$100
Growth
Great+89.7%90-day search growth — must beat 0% to launch
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,866.46avg incumbent reviews — the moat a new listing must climb
Market size
Okay$119K$119K/yr · 83K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Returns
Bad7.1%return rate — above 5% kills the launch gate
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, outdoor dimmer for string lights is a $119K/yr Amazon United States market (83K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in May–Jun. Verdict: Skip it — 48/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
outdoor dimmer for string lights market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $132K–$176K
- units × avg price
- Conversion rate
- 6.5%
- Avg BSR
- #69
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 0.0%
- Avg brand age
- 47 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
13
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
4%
- DEWENWILS35%
- Kasa Smart20%
- TREATLIFE15%
- Palawell13%
- Meidaoduo9%
- Tapo2%
- Open — no brand owns it (2 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +89.7% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 2.8×
Top outdoor dimmer for string lights search terms
- dimmer for outdoor string lights21K/yr
- outdoor dimmer for string lights16K/yr
- outdoor dimmer switch8K/yr
- outdoor dimmer8K/yr
- string light dimmer8K/yr
- outdoor light dimmer6K/yr
- dimmer for string lights6K/yr
- outdoor light dimmer for string lights4K/yr
- outdoor dimmer plug4K/yr
- dimmer plug for string lights2K/yr
Top outdoor dimmer for string lights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DEWENWILS Outdoor Dimmer for String Lights Remote Dimmer Switch Weatherproof Dimmer Plug 100FT Range Compatible with Dimmable LED/Tungsten Bulbs
DEWENWILS$18.934.4★950 rev
Kasa Outdoor Smart Dimmer Plug IP64 Plug- in Dimmer for Outdoor String Lights Compatible with Alexa Google Assistant & SmartThings Long Wi-Fi Range 2.4Ghz No Hub Required ETL Certified(KP405)
Kasa Smart$17.194.3★5,806 rev
Meidaoduo 120W(Max) Remote Dimmer Timer Function Plug in for All Outdoor String Lights Patio Lights Led Lamp Lamp in 100FT Remote Control Distance
Meidaoduo$14.864.4★70 rev
Outdoor Dimmer for String Lights 560W Dimmer Plug with Daily Timer & Memory IP65 Waterproof Plug in Dimmer Switch with 100FT Remote & Backup Button for Patio Lights Backyard Party & Holiday Decor
Palawell$28.464.4★903 rev
TREATLIFE Dimmer Plug with 100FT Wireless Remote Control IP44 Weather Resistance Outdoor Dimmer for String Lights Lamps Patio Lights Max Power 400W
TREATLIFE$24.004.4★811 rev
Newest
by launch date
Tapo Outdoor Smart Dimmer Plug for Outdoor Lights Matter Energy Monitoring App Control IP65 Weather Resistant Works with Siri Alexa Google ETL Certified 150WLED/CFL 2.4GHZ WiFi Only P430M
Tapo$21.051,097 rev
DEWENWILS Dusk to Dawn Dimmer Wireless Remote Control Waterproof Dimmable Plug with Timer 100 FT Range Outdoor Dimmer for String Light Patio Lights
DEWENWILS$23.2673 rev
DEWENWILS Outdoor Dimmer for String Lights with Remote Waterproof Plug-in Dimmer 100FT Range 150W Dimmable LED/300W Tungsten Bulbs Dimmer Switch for Dimmable String Lights
DEWENWILS$18.94165 rev
Meidaoduo 120W(Max) Remote Dimmer Timer Function Plug in for All Outdoor String Lights Patio Lights Led Lamp Lamp in 100FT Remote Control Distance
Meidaoduo$14.8670 rev
AC120V 125W Outdoor Dimmer for String Lights Dimming&Timming&3 Light Modes
Skeerei$15.2412 rev
Trending
90-day click momentumAC120V 125W Outdoor Dimmer for String Lights Dimming&Timming&3 Light Modes
Skeerei$15.244.6★
DEWENWILS Dusk to Dawn Dimmer Wireless Remote Control Waterproof Dimmable Plug with Timer 100 FT Range Outdoor Dimmer for String Light Patio Lights
DEWENWILS$23.264.4★
DEWENWILS Outdoor Dimmer for String Lights Remote Dimmer Switch Weatherproof Dimmer Plug 100FT Range Compatible with Dimmable LED/Tungsten Bulbs
DEWENWILS$18.934.4★
TREATLIFE Smart Dimmer Plug Outdoor Smart Plug Works with Alexa and Google Home Light Dimmer APP Remote Control Max Power 400W IP44 for Dimmable Outdoor String Lights Floor Lamp Table Lamp
TREATLIFE$23.144.4★
Meidaoduo 120W(Max) Remote Dimmer Timer Function Plug in for All Outdoor String Lights Patio Lights Led Lamp Lamp in 100FT Remote Control Distance
Meidaoduo$14.864.4★
What buyers say about outdoor dimmer for string lights
What buyers praise and complain about, mined from review topics.What buyers love
“its nice being able to instantly change the mood from bright lighting to softer ambient lighting”
“Worked as intended”
“Easy to use”
“Excellent build quality”
“Works great with the home app”
“and relatively affordable”
“The smart plug worked fine”
“I immediately connected it without any issues”
“easy to install”
“Remote is convenient too, highly recommended”
What buyers complain about
“broke”
“It stopped working”
“Trash product”
“The Bluetooth pairing didnt work”
“The item cost me $16.32”
“A simple device made to be overly complicated”
“at full brightness the room is too bright”
“the directions were worthless”
“No fit”
“Not suitable for outdoor use”
Top return reasons
Common questions
- Is outdoor dimmer for string lights profitable to sell on Amazon United States?
- The niche generates $119K/yr across 13 tracked products. 90-day search growth is +89.7%. Flapen's verdict: Skip it (48/100).
- How competitive is the outdoor dimmer for string lights niche?
- 8 brands and 13 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in outdoor dimmer for string lights?
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 7.1% — above our launch gate.
- When does demand for outdoor dimmer for string lights peak?
- Demand peaks in May–Jun; the busiest month runs 2.8× the quietest.
- What does it cost to enter the outdoor dimmer for string lights niche?
- Listings span $14.86–$28.65; the average listing price is $21.97 (sweet spot $15–$100). The average incumbent carries 1,866 reviews — the moat a new listing must climb.