orange tea lights
Skip itA small market ($16K/yr) — this niche doesn't clear our bar today.
Brand share
Good66%top-5 brand share — brands hold most of the demand
Returns
Good2.4%return rate — above 5% kills the launch gate
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+17.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.15avg listing price — sweet spot $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,669.93avg incumbent reviews — the moat a new listing must climb
Price range
Okay$7.52–$19.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$16K$16K/yr · 26K searches
According to Flapen's Amazon United States niche tracking, orange tea lights is a $16K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
orange tea lights market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $28K–$33K
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #272
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 60%
- Out of stock
- 22.1%
- Avg brand age
- 41 months
- Avg seller age
- 221 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
20
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
28%
- KOABY29%
- fclayvts10%
- MUUFAZA9%
- Tappovaly9%
- CANDLE CHOICE8%
- Raycare6%
Demand & seasonality
Weekly Amazon search volume, last 98 weeks — +17.1% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 26.2×
Top orange tea lights search terms
- orange tea lights19K/yr
- orange tea lights candles4K/yr
- orange tea lights with timer3K/yr
Top orange tea lights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
12 Pack Warm Yellow Light Flameless Tea Lights Orange Base Last 100H
KOABY$7.524.6★7,090 rev
100 Pack Scented Tealight Candles 4 Hours Winter Orange Aromatherapy Candles for Votive Home Wedding Holiday and Emergency (Orange)
fclayvts$19.634.6★133 rev
MUUFAZA 12 Orange Unscented Natural Soy Tealight Candles in Clear Cup
MUUFAZA$9.944.6★246 rev
Tappovaly Battery Operated LED Tea Lights:24 Pack Flameless Votive Candles
Tappovaly$9.204.6★6,752 rev
CANDLE CHOICE Battery Operated Flameless Tea Lights Orange Flickering LED Electric Fake Votive Tealight Candles Halloween Pumpkin Thanksgiving Christmas Decorations Centerpieces 24 Pack Batteries Incl
CANDLE CHOICE$7.694.6★286 rev
Newest
by launch date
Candlium Tea Lights Battery Operated Candles LED Tea Lights Flameless Candles 200+ Hours Flickering Fake Tealights for Sweetest Day Wedding Home Decorations Party (Orange Base 24 Pack)
Candlium$11.522,711 rev
BEICHI Flameless Candles Tea Lights Battery Operated No Flickering Votive Candles LED Tea Lights for Halloween Party Wedding Home Decor (24 Pack Orange)
BEICHI$8.401,141 rev
Raycare 24 Pack Halloween Orange LED Tea Lights Candles Battery Operated
Raycare$8.841,373 rev
12 Pack Warm Yellow Light Flameless Tea Lights Orange Base Last 100H
KOABY$7.527,090 rev
Windshell Battery Operated Orange LED Tea Lights with Auto 6H Timer
Windshell$15.07151 rev
Trending
90-day click momentum12 Pack Warm Yellow Light Flameless Tea Lights Orange Base Last 100H
KOABY$7.524.6★
Candlium Tea Lights Battery Operated Candles LED Tea Lights Flameless Candles 200+ Hours Flickering Fake Tealights for Sweetest Day Wedding Home Decorations Party (Orange Base 24 Pack)
Candlium$11.524.7★
BEICHI Flameless Candles Tea Lights Battery Operated No Flickering Votive Candles LED Tea Lights for Halloween Party Wedding Home Decor (24 Pack Orange)
BEICHI$8.404.7★
CANDLE CHOICE Battery Operated Flameless Tea Lights Orange Flickering LED Electric Fake Votive Tealight Candles Halloween Pumpkin Thanksgiving Christmas Decorations Centerpieces 24 Pack Batteries Incl
CANDLE CHOICE$7.694.6★
100 Pack Scented Tealight Candles 4 Hours Winter Orange Aromatherapy Candles for Votive Home Wedding Holiday and Emergency (Orange)
fclayvts$19.634.6★
What buyers say about orange tea lights
What buyers praise and complain about, mined from review topics.What buyers love
“Great smell”
“Nice warm glow”
“High quality and long lasting timer”
“Classic tea lights, good value”
“These burn ok”
“These candles last long”
“they lasted a good 3 or 4 days before dimming”
“They have a long battery life”
“Quantity and Reasonable tea lights”
“As described”
What buyers complain about
“Minimal smell”
“Flame burns very low”
“Wasn't happy with their size”
“Not palm wax! These are NOT made of palm wax, they are paraffin! It says so right on it.”
“These are NOT made of palm wax”
Top return reasons
Common questions
- Is orange tea lights profitable to sell on Amazon United States?
- The niche generates $16K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.1%. Flapen's verdict: Skip it (43/100).
- How competitive is the orange tea lights niche?
- 14 brands and 20 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in orange tea lights?
- Top complaints mined from reviews: Smell, Flammable, Size-Overall. The return rate is 2.4%.
- When does demand for orange tea lights peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 26.2× the quietest.
- What does it cost to enter the orange tea lights niche?
- Listings span $7.52–$19.63; the average listing price is $11.15 (sweet spot $15–$100). The average incumbent carries 2,670 reviews — the moat a new listing must climb.