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orange night light bulbs

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 4Growth 41Conversion 87Competition 7Returns 44Price range 0Avg price 36Brand share 0Review moat 55Quality gap 45

Conversion

Great10.0%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,287.83

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Growth

Okay+12.6%

90-day search growth — must beat 0% to launch

Avg price

Okay$10.29

avg listing price — sweet spot $15–$100

Competition

Bad91%

top-5 click share — a locked-up shelf

Market size

Bad$16K

$16K/yr · 16K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$7.65–$13.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, orange night light bulbs is a $16K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

orange night light bulbs market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$15K–$21K
units × avg price
Conversion rate
10.0%
Avg BSR
#771
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
34.7%
Avg brand age
63 months
Avg seller age
224 days

Competition & brand share

The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Creative Hobbies27%
  • Sunlite25%
  • Bluex Bulbs20%
  • CHYParty15%
  • Emotionlite13%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 40 weeks — +12.6% search growth over the last 90 days.
1K600Holiday '25Spike '26Prime Day '26Oct '25Dec '25Jan '26Mar '26Apr '26May '26Jul '26

Top orange night light bulbs search terms

  • orange night light bulbs8K/yr
  • orange c7 bulbs3K/yr
  • c7 orange light bulbs5K/yr
All search terms

Top orange night light bulbs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$3K30%$5K40%$6K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about orange night light bulbs

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow40%

“Bright light”

Value For Money25%

“Great value”

Size-Overall10%

“They were the right size”

Durability10%

“These bulbs are long lasting”

Quality-Overall5%

“Value and quality”

Advertised Vs Actual Product5%

“Item was exactly what I ordered”

Bulb Flicker/Dimming/Color5%

“I have not experienced flickering so far”

What buyers complain about

Color71%

“More red than orange”

Quality-Overall14%

“Average quality”

Brightness/Shine/Glow14%

“Not amber - too clear bright”

Top return reasons

Size-Overall41%
Bulb Flicker/Dimming/Color19%
Brightness/Shine/Glow16%
Color10%
Advertised Vs Actual Product6%
Defective Material/Parts4%
Compatibility-Overall1%
Functionality-Overall1%
Durability1%
Value For Money1%

Common questions

Is orange night light bulbs profitable to sell on Amazon United States?
The niche generates $16K/yr across 6 tracked products. 90-day search growth is +12.6%. Flapen's verdict: Skip it (30/100).
How competitive is the orange night light bulbs niche?
5 brands and 7 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in orange night light bulbs?
Top complaints mined from reviews: Color, Quality-Overall, Brightness/Shine/Glow. The return rate is 3.5%.
What does it cost to enter the orange night light bulbs niche?
Listings span $7.65–$13.52; the average listing price is $10.29 (sweet spot $15–$100). The average incumbent carries 1,288 reviews — the moat a new listing must climb.