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49

orange light bulb

Skip it

A small market ($119K/yr) — this niche doesn't clear our bar today.

Market size 28Growth 40Conversion 65Competition 56Returns 42Price range 52Avg price 39Brand share 80Review moat 45Quality gap 48

Brand share

Great55%

top-5 brand share — no brand owns this niche

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Price range

Good$6.14–$24.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,036

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Growth

Okay+11.8%

90-day search growth — must beat 0% to launch

Avg price

Okay$10.64

avg listing price — sweet spot $15–$100

Market size

Okay$119K

$119K/yr · 193K searches

According to Flapen's Amazon United States niche tracking, orange light bulb is a $119K/yr Amazon United States market (193K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 49/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

orange light bulb market data

Units sold / yr
20K–25K
avg 500–750/product
Revenue / yr
$213K–$266K
units × avg price
Conversion rate
5.8%
Avg BSR
#1,243
Page quality
0%
Prime
95%
Sponsored
86%
Out of stock
8.2%
Avg brand age
48 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

28

Top-5 brand share

55%

Top 20: 100%

Top-5 click share

52%

Top 20: 98%

Open market

38%

  • JAHEKS15%
  • U4GLORY11%
  • Elmoyle11%
  • LKQH10%
  • LUXRITE8%
  • KQHBEN7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.8% search growth over the last 90 days.
20K15KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 13.8×

Top orange light bulb search terms

  • orange light bulbs110K/yr
  • orange light bulb26K/yr
  • orange bulb10K/yr
  • orange led light bulb10K/yr
  • orange lightbulb4K/yr
  • orange bulbs5K/yr
  • orange lightbulbs4K/yr
  • orange led bulb3K/yr
  • orange light bulbs outdoor8K/yr
  • orange outdoor light bulbs4K/yr
All search terms

Top orange light bulb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$5K8%$9K12%$14K16%$19K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about orange light bulb

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow29%

“Pretty bright”

Color13%

“Bright Colors”

Assembly/Installation9%

“Easy install”

Ease Of Use7%

“Ease of use”

Quality-Overall7%

“Good quality, well made bulbs”

Value For Money5%

“Worth the buy”

Connectivity-Overall4%

“great connectivity overall”

Advertised Vs Actual Product4%

“Work as advertised”

Bulb Flicker/Dimming/Color3%

“I love that these can be dimmed”

Efficiency3%

“works on demand”

What buyers complain about

Color22%

“To yellow”

Bulb Flicker/Dimming/Color10%

“Flickers constantly”

Durability8%

“Stopped working after a week”

Functionality-Overall8%

“both bulbs dont work”

Brightness/Shine/Glow7%

“Not as bright”

Connectivity-Overall7%

“I could not connect”

Advertised Vs Actual Product4%

“These are advertised as dimmable”

Value For Money3%

“This feels like it should have costed a lot of money”

Defective Material/Parts3%

“1 Out of 4 Defective”

Quality-Overall3%

“low reliability and quality issues”

Top return reasons

Color25%
Bulb Flicker/Dimming/Color20%
Size-Overall15%
Brightness/Shine/Glow10%
Connectivity-Overall8%
Compatibility-Overall7%
Advertised Vs Actual Product6%
Functionality-Overall3%
Value For Money2%
Defective Material/Parts1%

Common questions

Is orange light bulb profitable to sell on Amazon United States?
The niche generates $119K/yr across 22 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +11.8%. Flapen's verdict: Skip it (49/100).
How competitive is the orange light bulb niche?
18 brands and 28 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 55% of demand.
What do buyers complain about in orange light bulb?
Top complaints mined from reviews: Color, Bulb Flicker/Dimming/Color, Durability. The return rate is 3.7%.
When does demand for orange light bulb peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 13.8× the quietest.
What does it cost to enter the orange light bulb niche?
Listings span $6.14–$24.55; the average listing price is $10.64 (sweet spot $15–$100). The average incumbent carries 2,036 reviews — the moat a new listing must climb.