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49

orange lamp

Skip it

Weak search conversion (1.0%) — this niche doesn't clear our bar today.

Market size 39Growth 28Conversion 12Competition 52Returns 47Price range 54Avg price 93Brand share 78Review moat 62Quality gap 65

Avg price

Great$49.80

avg listing price — sweet spot $15–$100

Brand share

Great57%

top-5 brand share — no brand owns this niche

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,001.64

avg incumbent reviews — the moat a new listing must climb

Price range

Good$10.22–$168.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Market size

Okay$201K

$201K/yr · 415K searches

Growth

Okay+2.4%

90-day search growth — must beat 0% to launch

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, orange lamp is a $201K/yr Amazon United States market (415K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Apr–Aug–Sep. Verdict: Skip it — 49/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

orange lamp market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$149K–$199K
units × avg price
Conversion rate
1.0%
Avg BSR
#578
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
7.5%
Avg brand age
31 months
Avg seller age
173 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

37

Top-5 brand share

57%

Top 20: 98%

Top-5 click share

54%

Top 20: 91%

Open market

38%

  • Glivpny20%
  • Anykonio15%
  • MIXL9%
  • xiaojuande7%
  • easeking5%
  • Kotko5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.4% search growth over the last 90 days.
20K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Aug, Sep · busiest ÷ quietest = 2.6×

Top orange lamp search terms

  • orange lamp197K/yr
  • orange lamps33K/yr
  • orange table lamp26K/yr
  • bauhaus lamp27K/yr
  • mid century modern desk lamp21K/yr
  • mid century desk lamp17K/yr
  • mcm desk lamp11K/yr
  • orange glass lamp8K/yr
  • burnt orange lamp8K/yr
  • nordic lamp9K/yr
All search terms

Top orange lamp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$20K20%$40K30%$60K40%$80K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about orange lamp

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow35%

“Nice and bright”

Quality-Overall9%

“Very solid build quality”

Color8%

“Cute color”

Assembly/Installation7%

“Assembly was easy”

Design-Overall5%

“Looks Really Cool”

Value For Money4%

“Reasonably priced”

Size-Overall4%

“this fit right in”

Advertised Vs Actual Product3%

“Works as advertised”

Ease Of Use2%

“Easy to use”

Material Quality2%

“Nice materials”

What buyers complain about

Durability11%

“Doesnt last”

Size-Overall10%

“to small”

Quality-Overall9%

“Bad quality”

Brightness/Shine/Glow6%

“Not bright enough”

Value For Money6%

“Should be cheaper”

Color5%

“Its barely an orange color”

Bulb Flicker/Dimming/Color5%

“Very dim, not a bright light”

Assembly/Installation4%

“Assembly was a pain”

Connectivity-Overall3%

“Would not connect to the app”

Functionality-Overall3%

“not functional”

Top return reasons

Brightness/Shine/Glow21%
Size-Overall17%
Color11%
Advertised Vs Actual Product8%
Bulb Flicker/Dimming/Color6%
Functionality-Overall5%
Defective Material/Parts5%
Value For Money5%
Quality-Overall4%
Material Quality4%

Common questions

Is orange lamp profitable to sell on Amazon United States?
The niche generates $201K/yr across 28 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +2.4%. Flapen's verdict: Skip it (49/100).
How competitive is the orange lamp niche?
22 brands and 37 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in orange lamp?
Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 3.3%.
When does demand for orange lamp peak?
Demand peaks in Apr–Aug–Sep; the busiest month runs 2.6× the quietest.
What does it cost to enter the orange lamp niche?
Listings span $10.22–$168.22; the average listing price is $49.80 (sweet spot $15–$100). The average incumbent carries 1,002 reviews — the moat a new listing must climb.