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Orange Flood Lights Outdoor

Fail

The top 5 products take 100% of clicks, so Orange Flood Lights Outdoor is a Fail.

Flapen Score
32
32 / 100
Ranks 9,041 of 9,536 Tools & Home Improvement niches · −16 vs the category median of 48
Market size
$7K/yr16K searches / yr
90-day growth
+27.4%search demand this quarter
Competition
100%top-5 click share · 4 brands · 6 sellers

Flapen Score

Orange Flood Lights Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Orange Flood Lights Outdoor is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Flood Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Orange Flood Lights Outdoor 16K times last year and spent an estimated $7K. All 4 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 32 out of 100, a Fail.

01 · Demand

2.4% of searches ended in a purchase last week.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
+27.4%
Conversion, latest week
2.4%
Market size, estimated
$7Ka year
Peak month
October110.2× the quietest month
Top search term
orange flood light7K searches a year

02 · Price

A sale here is worth $18.85.

Listings sell for $18.85 on average, from $15.00 to $25.45. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.85 that is $0 to $2K a year per listing.

Average price
$18.85inside the $15 to $100 sweet spot
Price range
$15.00–$25.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.4% of listings are out of stock. The average listing ranks #981 within Light Bulbs. It carries 1,402 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
27.4%
Average rank
#981in Light Bulbs
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
1,402per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Orange Flood Lights Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

$0$1K$2K$3K$4K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Bluex Bulbs47%
  • Gonhom27%
  • Nouscan13%
  • QITIM13%

Demand

Orange Flood Lights Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 110.2×

Search terms

Top Orange Flood Lights Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orange flood light7K/yr
  • orange flood lights outdoor4K/yr
  • orange spot lights outdoor5K/yr

Reviews and returns

What reviews say buyers love and hate about Orange Flood Lights Outdoor

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Brightness/Shine/Glow”
4.5%of orders come back
“These are very nice lights for the money with an easily changeable cap that will go over the lens to change the color”
A buyer, on “Brightness/Shine/Glow”33% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Orange Flood Lights Outdoor questions

Answered from the same tracked data.