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Orange Flameless Candles

Maybe

Search demand grew +160.1% this quarter. But shoppers spend only $69K a year here, so Orange Flameless Candles is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 9,536 Tools & Home Improvement niches · +14 vs the category median of 48
Market size
$69K/yr177K searches / yr
90-day growth
+160.1%search demand this quarter
Competition
15%top-5 click share · 58 brands · 67 sellers

Flapen Score

Orange Flameless Candles against its category

The dotted line is the Tools & Home Improvement average. Past it, Orange Flameless Candles is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Flameless Candles market on Amazon at a glance

Shoppers on Amazon United States searched for Orange Flameless Candles 177K times last year and spent an estimated $69K. The top 5 brands take 35% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +160.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
177K
Growth, 90 days vs prior 90
+160.1%
Conversion, latest week
1.7%
Market size, estimated
$69Ka year
Peak month
September48.2× the quietest month
Top search term
fall flameless candles30K searches a year

02 · Price

A sale here is worth $22.83.

Listings sell for $22.83 on average, from $7.52 to $52.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $22.83 that is $0 to $2K a year per listing.

Average price
$22.83inside the $15 to $100 sweet spot
Price range
$7.52–$52.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #1,054 within Novelty Lighting. It carries 999 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
97%
Out of stock, average day
23.4%
Average rank
#1,054in Novelty Lighting
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
999per listing
Listings tracked
98

04 · Newcomers

Amazon counts 1 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Orange Flameless Candles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

$0$693$1K$2K$3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

58 falling

Sellers

67

Top-5 brand share

35%

Top 20: 71%

Top-5 click share

15%

Top 20: 44%

Open market

61%

  • VEEKI10%
  • NURADA8%
  • Homemory7%
  • Eywamage6%
  • Girimax4%
  • Baquler4%

Demand

Orange Flameless Candles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 48.2×

Search terms

Top Orange Flameless Candles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fall flameless candles30K/yr
  • orange flameless candles20K/yr
  • fall candles battery operated10K/yr
  • fall led candles12K/yr
  • orange led candles8K/yr
  • orange flameless candles with remote7K/yr
  • flameless fall candles8K/yr
  • fall battery operated candles15K/yr
  • orange battery operated candles10K/yr
  • orange battery candles4K/yr

Reviews and returns

What reviews say buyers love and hate about Orange Flameless Candles

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Brightness/Shine/Glow”
17%of negative reviews mention “Battery Life”
5.5%of orders come back
“the batteries do not stay in place causing them to turn off”
A buyer, on “Battery Life”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Orange Flameless Candles questions

Answered from the same tracked data.