Is Olfa Blades profitable to sell on Amazon United States?

Flapen scores Olfa Blades 56 out of 100 on Amazon United States, a Maybe. Shoppers spend $321K a year across 31 tracked products. Amazon counts 0 of the 2 products launched in the last year as successful launches. Search demand grew -1.3% in the last 90 days.

How competitive is the Olfa Blades niche on Amazon United States?

16 brands and 108 sellers compete in Olfa Blades on Amazon United States. The top 5 Olfa Blades products take 49% of clicks, and the top 5 brands take 87%.

What do buyers complain about in Olfa Blades?

Olfa Blades buyers on Amazon United States complain most about Quality-Overall, Durability, and Sharpness. Returns run at 0.5% of orders.

When does demand for Olfa Blades peak?

Search demand for Olfa Blades on Amazon United States is steady all year. The busiest month runs 1.2× the quietest.

What does it cost to enter the Olfa Blades niche?

Olfa Blades sells for $18.41 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.92 to $50.45. The average product has 964 reviews, the count a new listing must catch up to.

Olfa Blades

Maybe

Returns run at only 0.5% of orders. But the products selling today already average 4.7★, so Olfa Blades is a Maybe.

Flapen Score: 56
56 / 100Top 17% of 9,536 Tools & Home Improvement niches · +8 vs the category median of 48
Market size: $321K/yr150K searches / yr
90-day growth: -1.3%search demand this quarter
Competition: 49%top-5 click share · 16 brands · 108 sellers

Flapen Score

Olfa Blades against its category

The dotted line is the Tools & Home Improvement average. Past it, Olfa Blades is stronger. Inside it, weaker.

56Maybe

This niche Category average

See the method

Market

The Olfa Blades market on Amazon at a glance

Shoppers on Amazon United States searched for Olfa Blades 150K times last year and spent an estimated $321K. The top 5 brands take 87% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

11.6% of searches ended in a purchase last week.

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $321K a year.

Searches, last 12 months: 150K
Growth, 90 days vs prior 90: -1.3%
Conversion, latest week: 11.6%
Market size, estimated: $321Ka year
Peak month: April1.2× the quietest month
Top search term: olfa blades71K searches a year

02 · Price

A sale here is worth $18.41.

Listings sell for $18.41 on average, from $5.92 to $50.45. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $18.41 that is $9K to $14K a year per listing.

Average price: $18.41inside the $15 to $100 sweet spot
Price range: $5.92–$50.45
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 20K–25K
Units per listing a year: 500–750
Revenue per listing a year: $9K–$14K
Returns: 0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #129 within Knives, Parts & Accessories. It carries 964 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings: 65%
Prime listings: 94%
Out of stock, average day: 0.0%
Average rank: #129in Knives, Parts & Accessories
Average rating: 4.66 starsAmazon United States average 4.42 stars
Average reviews: 964per listing
Listings tracked: 31

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 0Amazon's first-year sales bar
Average brand age: 65 months

Products