Nursery Wallpaper
FailBuyers convert on only 0.3% of searches, so Nursery Wallpaper is a Fail.
- Flapen Score
- 49 / 100Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 4849
- Market size
- $31K/yr451K searches / yr
- 90-day growth
- -6.2%search demand this quarter
- Competition
- 31%top-5 click share · 41 brands · 52 sellers
Flapen Score
Nursery Wallpaper against its category
The dotted line is the Tools & Home Improvement average. Past it, Nursery Wallpaper is stronger. Inside it, weaker.
Market
The Nursery Wallpaper market on Amazon at a glance
Shoppers on Amazon United States searched for Nursery Wallpaper 451K times last year and spent an estimated $31K. The top 5 brands take 41% of clicks. Demand peaks in Jan–Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 451K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 451K
- Growth, 90 days vs prior 90
- -6.2%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $31Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- kids wallpaper98K searches a year
02 · Price
A sale here is worth $20.32.
Listings sell for $20.32 on average, from $5.73 to $136.19. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $20.32 that is $0 to $2K a year per listing.
- Average price
- $20.32inside the $15 to $100 sweet spot
- Price range
- $5.73–$136.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #1,293 within Wallpaper & Wallpapering Supplies. It carries 1,552 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 96%
- Out of stock, average day
- 0.4%
- Average rank
- #1,293in Wallpaper & Wallpapering Supplies
- Average rating
- 4.28 starsAmazon United States average 4.42 stars
- Average reviews
- 1,552per listing
- Listings tracked
- 51
04 · Newcomers
Amazon counts 4 of last year's 16 launches as successful.
16 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Nursery Wallpaper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
RoomMates RMK11804WP Disney and Pixar Cars Schematic Peel and Stick Wallpaper Grey/White
- Price
- $31.00
- Rating
- 3.8/5
- Reviews
- 177
- Age
- 5y ago
Cohoo Home Pink Wallpaper Peel and Stick Contact Paper Pink Silk 15.7118
- Price
- $6.85
- Rating
- 4.1/5
- Reviews
- 3,753
- Age
- 6y ago
TaoBary 12 Sheet Daisy Wall Sticker Decal Removable Cute Daisy Bedroom Room Decor Flower Wall Sticker Pink White Flower Decal Wallpaper Peel and Stick for Nursery Home(Pink Color Vibrant Style)
- Price
- $22.23
- Rating
- 4.5/5
- Reviews
- 1,302
- Age
- 2y ago
VaryFloral Crayon Doodle Wallpaper for Kids Room Cartoon Rainbow Rocket Plane Wallpaper for Nursery Peel and Stick Hand Drawn Cute Contact Paper Childish Wall Paper for Boys Bedroom 17.7x157
- Price
- $23.19
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 11mo ago
Scallop Border Wall StickerDoor Edge Scallop Decorative Art StickersScallop Peel and Stick Borderfor Nursery Kids Bedroom Living Room Home Scandinavian Boho Painting Wall Dcor. (Blue)
- Price
- $13.15
- Rating
- 4.1/5
- Reviews
- 46
- Age
- 9mo ago
Trending
90-day click momentum
Cohoo Home Pink Striped Peel and Stick Wallpaper Pink and White Stripe 17.7118 Contact Paper for Cabinets Modern Stripes Self-Adhesive Removable Wall Paper Cute Girls Bedroom Nursery Decor Vinyl
- Price
- $8.88
- Rating
- 4.2/5
- Reviews
- 27
- Age
- 7mo ago
Timeet Modern Peel and Stick Wallpaper Wallpaper Blue Gray Boho Contact Paper Waterproof Self Adhesive Removable Textured Wall Paper for Bedroom Bathroom Cabinets Wall Decor Vinyl 17.3 x 80
- Price
- $12.71
- Rating
- 3.9/5
- Reviews
- 58
- Age
- 8mo ago
LUKUUI Safari Animals Peel and Stick Wallpaper Removable Self Adhesive Wall Paper for Nursery Kids Room Bedroom Cabinet Vinyl Roll 17.3 x 78.7
- Price
- $9.60
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 8mo ago
Liwo Boho Sun Fabric Wallpaper Kids Wall Stickers Nursery Self-Adhesive Arch Wall Decals Kindergarten Children Babys Room Bedroom Home Decor 45.28 x 35.43
- Price
- $25.45
- Rating
- 3.7/5
- Reviews
- 15
- Age
- 1y ago
Biyoee Pink Stripe Peel and Stick Wallpaper 15.7 x 118 Pink and White Self-Adhesive Wallpaper Removable Waterproof Contact Paper for Cabinets Bedroom Nursery Accent Wall
- Price
- $10.67
- Rating
- 4.0/5
- Reviews
- 86
- Age
- 10mo ago
Newest
by launch dateCohoo Home Pink Striped Peel and Stick Wallpaper Pink and White Stripe 17.7118 Contact Paper for Cabinets Modern Stripes Self-Adhesive Removable Wall Paper Cute Girls Bedroom Nursery Decor Vinyl
- Price
- $8.88
- Rating
- 4.2/5
- Reviews
- 27
- Age
- 7mo ago
Timeet Modern Peel and Stick Wallpaper Wallpaper Blue Gray Boho Contact Paper Waterproof Self Adhesive Removable Textured Wall Paper for Bedroom Bathroom Cabinets Wall Decor Vinyl 17.3 x 80
- Price
- $12.71
- Rating
- 3.9/5
- Reviews
- 58
- Age
- 8mo ago
LUKUUI Safari Animals Peel and Stick Wallpaper Removable Self Adhesive Wall Paper for Nursery Kids Room Bedroom Cabinet Vinyl Roll 17.3 x 78.7
- Price
- $9.60
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 8mo ago
Scallop Border Wall StickerDoor Edge Scallop Decorative Art StickersScallop Peel and Stick Borderfor Nursery Kids Bedroom Living Room Home Scandinavian Boho Painting Wall Dcor. (Blue)
- Price
- $13.15
- Rating
- 4.1/5
- Reviews
- 46
- Age
- 9mo ago
Biyoee Pink Stripe Peel and Stick Wallpaper 15.7 x 118 Pink and White Self-Adhesive Wallpaper Removable Waterproof Contact Paper for Cabinets Bedroom Nursery Accent Wall
- Price
- $10.67
- Rating
- 4.0/5
- Reviews
- 86
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
41 falling
Sellers
52
Top-5 brand share
41%
Top 20: 75%
Top-5 click share
31%
Top 20: 63%
Open market
56%
- RoomMates20%
- Cohoo Home10%
- YouRfocus4%
- TaoBary4%
- Livelynine3%
- VaryFloral3%
Demand
Nursery Wallpaper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Aug · busiest ÷ quietest = 2.0×
Search terms
Top Nursery Wallpaper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids wallpaper98K/yr
- kids room wallpaper44K/yr
- boy wallpaper31K/yr
- wallpaper for kids room30K/yr
- playroom wallpaper31K/yr
- boy nursery wallpaper21K/yr
- cars wallpaper20K/yr
- baby boy wallpaper16K/yr
- kids wall paper17K/yr
- wallpaper kids15K/yr
Reviews and returns
What reviews say buyers love and hate about Nursery Wallpaper
We read the reviews and the return reasons for every product selling here.
“Does not stick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nursery Wallpaper questions
Answered from the same tracked data.