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Nuheat Floor Heating Thermostat

Fail

Demand is soft, at -53.3% this quarter, so Nuheat Floor Heating Thermostat is a Fail.

Flapen Score
27
27 / 100
Ranks 9,355 of 9,536 Tools & Home Improvement niches · −21 vs the category median of 48
Market size
$130K/yr11K searches / yr
90-day growth
-53.3%search demand this quarter
Competition
84%top-5 click share · 3 brands · 19 sellers

Flapen Score

Nuheat Floor Heating Thermostat against its category

The dotted line is the Tools & Home Improvement average. Past it, Nuheat Floor Heating Thermostat is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nuheat Floor Heating Thermostat market on Amazon at a glance

Shoppers on Amazon United States searched for Nuheat Floor Heating Thermostat 11K times last year and spent an estimated $130K. All 3 brands take every click. Flapen scores it 27 out of 100, a Fail.

01 · Demand

6.2% of searches ended in a purchase last week.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -53.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
-53.3%
Conversion, latest week
6.2%
Market size, estimated
$130Ka year
Top search term
nuheat floor heating thermostat6K searches a year

02 · Price

A sale here is worth $194.80.

Listings sell for $194.80 on average, from $93.91 to $254.30. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $194.80 that is $0 to $19K a year per listing.

Average price
$194.80above the $15 to $100 sweet spot
Price range
$93.91–$254.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$19K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #322 within Thermostats & Accessories. It carries 147 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
78%
Out of stock, average day
0.0%
Average rank
#322in Thermostats & Accessories
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
147per listing
Listings tracked
9

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
96 months

Products

Top Nuheat Floor Heating Thermostat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

$0$13K$26K$39K$52K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

19

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Nuheat83%
  • WARM YOUR FLOOR14%
  • BOWSEN3%

Demand

Nuheat Floor Heating Thermostat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 5.3× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Nuheat Floor Heating Thermostat

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Assembly/Installation”
15%of negative reviews mention “Durability”
5.5%of orders come back
“The problem is they just dont last very long”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Nuheat Floor Heating Thermostat questions

Answered from the same tracked data.