nest thermostat e
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$15.1M$15.1M/yr · 3.1M searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$135.10avg listing price — sweet spot $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+11.1%90-day search growth — must beat 0% to launch
Review moat
Bad7,599.29avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Price range
Bad$66.62–$239.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad11.8%return rate — above 5% kills the launch gate
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, nest thermostat e is a $15.1M/yr Amazon United States market (3.1M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
nest thermostat e market data
- Units sold / yr
- 125K–150K
- avg 8,000–10,000/product
- Revenue / yr
- $16.9M–$20.3M
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #119
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 59%
- Out of stock
- 0.0%
- Avg brand age
- 50 months
- Avg seller age
- 146 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
148
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Google96%
- Monoprice2%
- Nest2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Top nest thermostat e search terms
- nest thermostat1.7M/yr
- google nest thermostat475K/yr
- nest thermostat 4th generation274K/yr
- google thermostat99K/yr
- nest learning thermostat73K/yr
- nest thermostat 3rd generation90K/yr
- nest learning thermostat 4th generation32K/yr
- nest 4th generation thermostat51K/yr
- nest 3rd generation thermostat52K/yr
- google thermostat nest32K/yr
Top nest thermostat e products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Google Nest Thermostat - Smart Thermostat for Home - Programmable Wifi Thermostat - Charcoal
Google$92.774.2★29,169 rev
Google Nest Thermostat - Smart Thermostat for Home - Programmable Wifi Thermostat - Snow
Google$91.524.2★29,169 rev
Google Nest Learning Thermostat (4th gen) + Nest Temperature Sensor (2nd gen) - Obsidian
Google$239.194.4★2,432 rev
Google Nest Thermostat - Smart Thermostat for Home - Programmable Wifi Thermostat - Fog
Google$98.694.2★29,169 rev
Google Nest Learning Thermostat (4th Gen 2024) with Nest Temperature Sensor - Energy Saving Smart Thermostat - Compatible with Alexa Apple HomeKit and Google Home App - Polished Gold
Google$235.794.4★2,432 rev
Newest
by launch date
Google Nest Learning Thermostat - 3rd Gen - Programmable Smart Thermostat for Home - Compatible with Alexa (Stainless Steel)
Google$176.50569 rev
Google Nest Thermostat - Programmable Smart Learning Thermostat with Easy Installation and Trim Kit Bundle White
Google$75.93152 rev
Google Nest Learning Thermostat E 3rd Generation Bundle
Google$81.11120 rev
Google Nest Learning Thermostat (4th gen) + Nest Temperature Sensor (2nd gen) - Obsidian
Google$239.192,432 rev
Google Nest Learning Thermostat (4th Gen 2024) with Nest Temperature Sensor - Energy Saving Smart Thermostat - Compatible with Alexa Apple HomeKit and Google Home App - Polished Gold
Google$235.792,432 rev
Trending
90-day click momentum
Google Nest Learning Thermostat 3rd Generation Compatible with Alexa - Black (Renewed)
Google$119.064.0★
Google Nest Thermostat - Programmable Smart Learning Thermostat with Easy Installation and Trim Kit Bundle White
Google$75.933.9★
Google Nest Learning Thermostat E 3rd Generation Bundle
Google$81.113.8★
Google Nest Learning Thermostat Pro Edition with Temperature Sensor (4th Gen 2024) Smart Energy Saving Advanced Calibration Adaptive Eco Compatible with Alexa & Google Home (Polished Silver)
Google$236.464.4★
Google Nest Learning Thermostat (4th Gen 2024) with Nest Temperature Sensor - Energy Saving Smart Thermostat - Compatible with Alexa Apple HomeKit and Google Home App - Polished Gold
Google$235.794.4★
What buyers say about nest thermostat e
What buyers praise and complain about, mined from review topics.What buyers love
“Installed in minutes”
“Good and reliable product”
“Easy to use”
“Great deal”
“Great invention”
“it does it for you”
“the multiple sensor function is great feature”
“Good connectivity”
“pairs GREAT with them”
“Seems to be easy to control”
What buyers complain about
“Wasn't able to connect to app”
“Doesn't work as described”
“Doesn't last”
“Very bad quality”
“Having issues installing this”
“they were cheaper”
“Not user friendly”
“Not compatible”
“Bad battery”
“Bought new, came used”
Top return reasons
Common questions
- Is nest thermostat e profitable to sell on Amazon United States?
- The niche generates $15.1M/yr across 17 tracked products. 90-day search growth is +11.1%. Flapen's verdict: Skip it (42/100).
- How competitive is the nest thermostat e niche?
- 3 brands and 148 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in nest thermostat e?
- Top complaints mined from reviews: Connectivity-Overall, Functionality-Overall, Durability. The return rate is 11.8% — above our launch gate.
- When does demand for nest thermostat e peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the nest thermostat e niche?
- Listings span $66.62–$239.19; the average listing price is $135.10 (sweet spot $15–$100). The average incumbent carries 7,599 reviews — the moat a new listing must climb.