Neck Light

Shoppers searched for this 873K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

873K

Growth, 90 days vs prior 90

-16.4%

Conversion, latest week

7.7%

Market size, estimated

$1.7Ma year

Peak month

December3.8× the quietest month

Top search term

neck light288K searches a year

Listings sell for $25.75 on average, from $8.85 to $90.39. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $25.75 that is $77K to $103K a year per listing.

Average price

$25.75inside the $15 to $100 sweet spot

Price range

$8.85–$90.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$77K–$103K

Returns

2.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #138 within Novelty Lighting. It carries 19,646 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#138in Novelty Lighting

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

19,646per listing

Listings tracked

20

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months