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Nautical Lamp

Maybe

The top 5 products take only 11% of clicks. But buyers convert on only 0.9% of searches, so Nautical Lamp is a Maybe.

Flapen Score
54
54 / 100
Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 48
Market size
$388K/yr640K searches / yr
90-day growth
+4.7%search demand this quarter
Competition
11%top-5 click share · 73 brands · 109 sellers

Flapen Score

Nautical Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Nautical Lamp is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nautical Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Nautical Lamp 640K times last year and spent an estimated $388K. The top 5 brands take 46% of clicks. Demand peaks in Jan. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 640K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $388K a year.

Searches, last 12 months
640K
Growth, 90 days vs prior 90
+4.7%
Conversion, latest week
0.9%
Market size, estimated
$388Ka year
Peak month
January2.3× the quietest month
Top search term
blue lamps102K searches a year

02 · Price

A sale here is worth $70.41.

Listings sell for $70.41 on average, from $15.20 to $220.30. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $70.41 that is $0 to $7K a year per listing.

Average price
$70.41inside the $15 to $100 sweet spot
Price range
$15.20–$220.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #1,071 within Lamps & Shades. It carries 555 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
97%
Out of stock, average day
6.3%
Average rank
#1,071in Lamps & Shades
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
555per listing
Listings tracked
229

04 · Newcomers

Amazon counts 24 of last year's 54 launches as successful.

54 products launched here in the last 12 months. Amazon counts 24 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
54
Successful launches
24Amazon's first-year sales bar
Average brand age
37 months

Products

Top Nautical Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 11% of clicks. An open shelf where new products get seen.

$0$4K$8K$12K$16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

73 falling

Sellers

109

Top-5 brand share

46%

Top 20: 76%

Top-5 click share

11%

Top 20: 31%

Open market

52%

  • JONATHAN Y24%
  • SAFAVIEH8%
  • Ruzectt5%
  • OYEARS4%
  • USumkky4%
  • Reaketon4%

Demand

Nautical Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.3×

Search terms

Top Nautical Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue lamps102K/yr
  • ginger jar lamps62K/yr
  • nautical lamp58K/yr
  • safavieh lamp59K/yr
  • jonathan y lamp56K/yr
  • beach lamp39K/yr
  • blue table lamps34K/yr
  • navy blue lamp35K/yr
  • blue ceramic lamp19K/yr
  • ralph lauren lamp18K/yr

Reviews and returns

What reviews say buyers love and hate about Nautical Lamp

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Brightness/Shine/Glow”
17%of negative reviews mention “Size-Overall”
4.7%of orders come back
“are very loose”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Nautical Lamp questions

Answered from the same tracked data.