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Mr Heater 30000 Btu Propane Heater

Fail

Demand is soft, at -82.7% this quarter, so Mr Heater 30000 Btu Propane Heater is a Fail.

Flapen Score
37
37 / 100
Ranks 8,329 of 9,536 Tools & Home Improvement niches · −11 vs the category median of 48
Market size
$202K/yr87K searches / yr
90-day growth
-82.7%search demand this quarter
Competition
56%top-5 click share · 8 brands · 63 sellers

Flapen Score

Mr Heater 30000 Btu Propane Heater against its category

The dotted line is the Tools & Home Improvement average. Past it, Mr Heater 30000 Btu Propane Heater is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mr Heater 30000 Btu Propane Heater market on Amazon at a glance

Shoppers on Amazon United States searched for Mr Heater 30000 Btu Propane Heater 87K times last year and spent an estimated $202K. The top 5 brands take 94% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

0.4% of searches ended in a purchase last week.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -82.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $202K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-82.7%
Conversion, latest week
0.4%
Market size, estimated
$202Ka year
Top search term
direct vent propane heater22K searches a year

02 · Price

A sale here is worth $531.20.

Listings sell for $531.20 on average, from $158.70 to $2464.96. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $531.20 that is $0 to $53K a year per listing.

Average price
$531.20above the $15 to $100 sweet spot
Price range
$158.70–$2464.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$53K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

29% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 23.8% of listings are out of stock. The average listing ranks #396 within Heaters & Accessories. It carries 473 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
43%
Out of stock, average day
23.8%
Average rank
#396in Heaters & Accessories
Average rating
4.17 starsAmazon United States average 4.42 stars
Average reviews
473per listing
Listings tracked
28

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Mr Heater 30000 Btu Propane Heater products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

$0$10K$20K$30K$40K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 rising

Sellers

63

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

56%

Top 20: 95%

Open market

3%

  • Mr. Heater38%
  • Comfort Glow29%
  • Ashley16%
  • Ashley Hearth6%
  • Rinnai6%
  • ProCom3%
  • Open — no brand owns it (2 brands, 3%)

Demand

Mr Heater 30000 Btu Propane Heater search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26DecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 11.0× · 8 of 12 months tracked

Search terms

Top Mr Heater 30000 Btu Propane Heater search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • direct vent propane heater22K/yr
  • mr heater 30000 btu propane heater17K/yr
  • vented propane wall heater10K/yr
  • vented propane heaters6K/yr
  • comfort glow propane heater7K/yr
  • mr heater propane heater 30000 btu6K/yr
  • 30000 btu propane wall heater4K/yr
  • 30000 btu ventless propane heater7K/yr
  • mr heater ventless propane heater4K/yr
  • 30000 btu heater with blower4K/yr

Reviews and returns

What reviews say buyers love and hate about Mr Heater 30000 Btu Propane Heater

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Heating”
15%of negative reviews mention “Heating”
0.9%of orders come back
“the heat is barely functioning”
A buyer, on “Heating”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mr Heater 30000 Btu Propane Heater questions

Answered from the same tracked data.