motion sensor plug
Worth a lookShows a sweet-spot price point ($24.67 avg), but high returns (5.5%) keeps it on the watch list.
Avg price
Incredible$24.67avg listing price — sweet spot $15–$100
Price range
Great$11.69–$42.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great470.5avg incumbent reviews — the moat a new listing must climb
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Market size
Okay$159K$159K/yr · 137K searches
Growth
Bad-0.7%90-day search growth — must beat 0% to launch
Returns
Bad5.5%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, motion sensor plug is a $159K/yr Amazon United States market (137K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Nov. Verdict: Worth a look — 54/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
motion sensor plug market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $148K–$197K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #101
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 83%
- Out of stock
- 1.3%
- Avg brand age
- 46 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
47
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
48%
Top 20: 96%
Open market
33%
- Westek25%
- Taigeguang12%
- Zoiinet8%
- RAYZEEK8%
- Amazon Basics7%
- SOUPHRAN6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.7% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.5×
Top motion sensor plug search terms
- motion sensor outlet39K/yr
- motion sensor plug32K/yr
- plug in motion sensor12K/yr
- motion sensor plug outlet16K/yr
- motion sensor outlet plug10K/yr
- motion sensor plug in6K/yr
- motion activated plug5K/yr
- motion detector outlet4K/yr
- motion activated outlet4K/yr
- motion activated outlet plug3K/yr
Top motion sensor plug products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Westek MLC4BC Plug-in Motion Activated Control
Westek$18.914.2★3,976 rev
Motion Sensor Switch Indoor Plug in Motion Sensor Light Sockets Adjustable Motion Activated Detector Plug Outlet for Basement Garage Pantry (2 Pack)
Taigeguang$18.734.0★76 rev
Zoiinet Wireless Motion Sensor Outlet 15A/1500W Adjustable Sensing Mode 260FT Wireless Light Switch Transmitter No Wiring Long Time Delay for Household Appliances
Zoiinet$22.664.1★46 rev
Westek Plug In Motion Sensor Outlet Light Control 2 Pack - Indoor Motion Sensor Device Activates Lights When Motion is Detected - Ideal for Dark Hallways - 25ft Range 6 Foot Cord (MLC12BC-4)
Westek$42.574.2★1,280 rev
Amazon Basics Dual Smart Plug with Motion Sensor and Night Light Works with Alexa Only Control from Anywhere Automatic Control 2.4 GHz Wi-Fi No Hub Required 4.33 x 2.36 x 1.38 in White
Amazon Basics$20.394.3★220 rev
Newest
by launch date
Greencycle Motion Sensor Outlet Plug with Wireless PIR Sensor Auto On/Off
greencycle$22.23233 rev
Motion Detection Sensor Power Socket Switch 110V PIR Infrared Electrical Outlet with 1800W Load Capacity for Garage Hallway or Indoor Security Lighting White
Generic$11.695 rev
Zoiinet Wireless Motion Sensor Outlet 15A/1500W Adjustable Sensing Mode 260FT Wireless Light Switch Transmitter No Wiring Long Time Delay for Household Appliances
Zoiinet$22.6646 rev
Plug in Motion Sensor Outlet Light Control Indoor Motion Sensor Switch Plugs 120 Degrees Sensing Range Motion Activated Detector Plug Outlet for Garage Patio Aisle Room (2 Pack)
Taigeguang$21.0414 rev
Dekeliy Motion Sensor Switch Plug in Sensor Light Control Switch Featuring Human Body Sensing Mode and Always-On Mode Motion Activated Plug Light for Corridor Garage Patio Aisle Room
DEKELIY$12.5329 rev
Trending
90-day click momentumMotion Detection Sensor Power Socket Switch 110V PIR Infrared Electrical Outlet with 1800W Load Capacity for Garage Hallway or Indoor Security Lighting White
Generic$11.694.8★
Greencycle Motion Sensor Outlet Plug with Wireless PIR Sensor Auto On/Off
greencycle$22.234.4★
Zoiinet Wireless Motion Sensor Outlet 15A/1500W Adjustable Sensing Mode 260FT Wireless Light Switch Transmitter No Wiring Long Time Delay for Household Appliances
Zoiinet$22.664.1★
Plug in Motion Sensor Outlet Light Control Indoor Motion Sensor Switch Plugs 120 Degrees Sensing Range Motion Activated Detector Plug Outlet for Garage Patio Aisle Room (2 Pack)
Taigeguang$21.044.4★
LIDER 15A Outlet with LED Guide Light and Motion Sensor PIR Guide Light Receptacle Adjustable Time Delay Tamper-Resistant Wall Plate Included UL Listed Thermoplastic Matte White 1-Pack
LIDER$25.734.7★
What buyers say about motion sensor plug
What buyers praise and complain about, mined from review topics.What buyers love
“As advertised”
“It's a great setup”
“Good quality”
“Motion detector works as hoped”
“After that, it works smoothly and responds fast”
“The light is bright”
“Quick and easy”
“Sensors and Switch Work Well”
“Worth it”
“Works just as I needed it to”
What buyers complain about
“Does not work as it should”
“It was broken from day one”
“The instructions are pretty bad”
“now I've disconnected it”
“Hard to use”
“felt like it was cheaply made”
“Way too big”
“I have not been able to pair this device”
“Even changing the batteries didnt bring back power to the sensor”
“Expensive”
Top return reasons
Common questions
- Is motion sensor plug profitable to sell on Amazon United States?
- The niche generates $159K/yr across 24 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -0.7%. Flapen's verdict: Worth a look (54/100).
- How competitive is the motion sensor plug niche?
- 18 brands and 47 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in motion sensor plug?
- Top complaints mined from reviews: Functionality-Overall, Durability, Instructions/User Manual/Troubleshooting. The return rate is 5.5% — above our launch gate.
- When does demand for motion sensor plug peak?
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- What does it cost to enter the motion sensor plug niche?
- Listings span $11.69–$42.57; the average listing price is $24.67 (sweet spot $15–$100). The average incumbent carries 471 reviews — the moat a new listing must climb.