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moen aerator

Skip it

High returns (6.1%) — this niche doesn't clear our bar today.

Market size 27Growth 23Conversion 64Competition 64Returns 21Price range 59Avg price 48Brand share 57Review moat 73Quality gap 47

Review moat

Good563.26

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Price range

Good$6.85–$26.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Avg price

Okay$11.74

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$114K

$114K/yr · 172K searches

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Returns

Bad6.1%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, moen aerator is a $114K/yr Amazon United States market (172K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Mar. Verdict: Skip it — 45/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

moen aerator market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
$117K–$147K
units × avg price
Conversion rate
5.6%
Avg BSR
#139
Page quality
0%
Prime
100%
Sponsored
74%
Out of stock
4.1%
Avg brand age
42 months
Avg seller age
165 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

52

Top-5 brand share

71%

Top 20: 99%

Top-5 click share

46%

Top 20: 89%

Open market

25%

  • Moen40%
  • DZQPPC9%
  • Sankoly9%
  • BBLFU7%
  • gcbcrit5%
  • FIX ZHANG5%

Demand & seasonality

Weekly Amazon search volume, last 69 weeks — -4.3% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Mar · busiest ÷ quietest = 1.6×

Top moen aerator search terms

  • moen faucet aerator28K/yr
  • moen aerator28K/yr
  • moen bathroom faucet aerator21K/yr
  • moen aerator replacement17K/yr
  • moen a112.18.1m aerator17K/yr
  • moen kitchen faucet aerator14K/yr
  • moen faucet aerator replacement8K/yr
  • moen sink aerator replacement5K/yr
  • moen kitchen faucet aerator replacement6K/yr
  • moen bathroom faucet aerator replacement5K/yr
All search terms

Top moen aerator products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$6K10%$11K15%$17K20%$23K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about moen aerator

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall25%

“fits as expected”

Quality-Overall10%

“Very reliable product”

Advertised Vs Actual Product10%

“Just what I needed”

Value For Money9%

“Good deal”

Spray/Flow8%

“Amazing flow”

Ease Of Use6%

“Easy to Use”

Assembly/Installation5%

“Easy install”

Efficiency5%

“got the job done”

Pressure3%

“Water pressure was powerful”

Maintenance And Repair2%

“Easy fix”

What buyers complain about

Size-Overall20%

“Very small”

Quality-Overall9%

“you should have better quality control”

Spray/Flow8%

“had spray coming out from one”

Compatibility-Overall6%

“not compatible”

Material Quality5%

“While installing, I found the material to be quite fragile”

Leak-Proof5%

“Leaks”

Strength4%

“Flimsy”

Advertised Vs Actual Product3%

“Fake ads”

Durability3%

“Broken after used”

Jamming/Clogging2%

“And plenty of additional aerators to change these out when they get clogged”

Top return reasons

Size-Overall72%
Compatibility-Overall10%
Advertised Vs Actual Product5%
Functionality-Overall4%
Defective Material/Parts3%
Leak-Proof1%
Quality-Overall1%
Material Quality1%
Value For Money1%
Maintenance And Repair0%

Common questions

Is moen aerator profitable to sell on Amazon United States?
The niche generates $114K/yr across 31 tracked products. 2 of 9 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (45/100).
How competitive is the moen aerator niche?
21 brands and 52 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in moen aerator?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Spray/Flow. The return rate is 6.1% — above our launch gate.
When does demand for moen aerator peak?
Demand peaks in Mar; the busiest month runs 1.6× the quietest.
What does it cost to enter the moen aerator niche?
Listings span $6.85–$26.67; the average listing price is $11.74 (sweet spot $15–$100). The average incumbent carries 563 reviews — the moat a new listing must climb.