Modern Outdoor Wall Light
FailReturns run at 13.4% of orders, so Modern Outdoor Wall Light is a Fail.
- Flapen Score
- 43 / 100Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 4843
- Market size
- $259K/yr385K searches / yr
- 90-day growth
- -15.8%search demand this quarter
- Competition
- 47%top-5 click share · 18 brands · 35 sellers
Flapen Score
Modern Outdoor Wall Light against its category
The dotted line is the Tools & Home Improvement average. Past it, Modern Outdoor Wall Light is stronger. Inside it, weaker.
Market
The Modern Outdoor Wall Light market on Amazon at a glance
Shoppers on Amazon United States searched for Modern Outdoor Wall Light 385K times last year and spent an estimated $259K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
0.6% of searches ended in a purchase last week.
Shoppers searched for this 385K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.
- Searches, last 12 months
- 385K
- Growth, 90 days vs prior 90
- -15.8%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $259Ka year
- Peak month
- December5.2× the quietest month
- Top search term
- led house lights19K searches a year
02 · Price
A sale here is worth $117.79.
Listings sell for $117.79 on average, from $39.78 to $491.33. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $117.79 that is $12K to $29K a year per listing.
- Average price
- $117.79above the $15 to $100 sweet spot
- Price range
- $39.78–$491.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $12K–$29K
- Returns
- 13.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #2,190 within Floor Lamps. It carries 873 reviews at 3.96 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 12.0%
- Average rank
- #2,190in Floor Lamps
- Average rating
- 3.96 starsAmazon United States average 4.42 stars
- Average reviews
- 873per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 10 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 10 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Modern Outdoor Wall Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
POOFZY Permanent Outdoor Lights for House 200ft RGB+IC Smart Outdoor Decor 50 Scene Modes App/Remote Control for Christmas V-Day Thanksgiving Daily & Holiday Party Decor
- Price
- $173.59
- Rating
- 4.0/5
- Reviews
- 905
- Age
- 1y ago
Govee Permanent Outdoor Lights 2 100ft RGBIC Outdoor Lights with 100 Modes
- Price
- $216.30
- Rating
- 4.6/5
- Reviews
- 2,953
- Age
- 2y ago
Enbrighten Eternity Permanent Outdoor Lights 100ft 72 Lights Smart
- Price
- $177.68
- Rating
- 4.6/5
- Reviews
- 194
- Age
- 2y ago
CETELUMA 300FT Permanent Outdoor RGB Lights IP67 Waterproof Smart Eave Lighting with App/Remote Control Eaves Light DIY LED Scenes Modes for House Roof Decor Party (300FT)
- Price
- $76.18
- Rating
- 3.3/5
- Reviews
- 21
- Age
- 1mo ago
Ecoeve Permanent Outdoor Lights for House 210ft RGB+IC Lights with 16 Million Colors & 50 Scene Modes App/Remote Control IP67 Waterproof DIY Music Sync for Christmas Holiday & Party Decor
- Price
- $149.66
- Rating
- 4.2/5
- Reviews
- 37
- Age
- 4mo ago
Trending
90-day click momentum
LITSOUL 400FT Permanent Outdoor Lights for House Waterproof Smart RGB Eave LED Lighting with 16 Million Colors IP67 Outdoor Strip Lights for Christmas Halloween Holiday Daily Decorations(400FT)
- Price
- $98.58
- Rating
- 4.6/5
- Reviews
- 634
- Age
- 2mo ago
CETELUMA 300FT Permanent Outdoor RGB Lights IP67 Waterproof Smart Eave Lighting with App/Remote Control Eaves Light DIY LED Scenes Modes for House Roof Decor Christmas Party
- Price
- $46.48
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 2mo ago
Ecoeve Permanent Outdoor Lights for House 210ft RGB+IC Lights with 16 Million Colors & 50 Scene Modes App/Remote Control IP67 Waterproof DIY Music Sync for Christmas Holiday & Party Decor
- Price
- $149.66
- Rating
- 4.2/5
- Reviews
- 37
- Age
- 4mo ago
POOFZY Permanent Outdoor Lights for House 49ft RGB+IC Smart Outdoor Decor 50 Scene Modes App/Remote Control IP67 Waterproof for Christmas Easter Daily & Holiday Party Decor House Roof Lighting
- Price
- $58.85
- Rating
- 4.0/5
- Reviews
- 905
- Age
- 4mo ago
CETELUMA 300FT Permanent Outdoor RGB Lights IP67 Waterproof Smart Eave Lighting with App/Remote Control Eaves Light DIY LED Scenes Modes for House Roof Decor Party (300FT)
- Price
- $76.18
- Rating
- 3.3/5
- Reviews
- 21
- Age
- 1mo ago
Newest
by launch dateCETELUMA 300FT Permanent Outdoor RGB Lights IP67 Waterproof Smart Eave Lighting with App/Remote Control Eaves Light DIY LED Scenes Modes for House Roof Decor Party (300FT)
- Price
- $76.18
- Rating
- 3.3/5
- Reviews
- 21
- Age
- 1mo ago
CETELUMA 300FT Permanent Outdoor RGB Lights IP67 Waterproof Smart Eave Lighting with App/Remote Control Eaves Light DIY LED Scenes Modes for House Roof Decor Christmas Party
- Price
- $46.48
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 2mo ago
LITSOUL 400FT Permanent Outdoor Lights for House Waterproof Smart RGB Eave LED Lighting with 16 Million Colors IP67 Outdoor Strip Lights for Christmas Halloween Holiday Daily Decorations(400FT)
- Price
- $98.58
- Rating
- 4.6/5
- Reviews
- 634
- Age
- 2mo ago
POOFZY Permanent Outdoor Lights for House 49ft RGB+IC Smart Outdoor Decor 50 Scene Modes App/Remote Control IP67 Waterproof for Christmas Easter Daily & Holiday Party Decor House Roof Lighting
- Price
- $58.85
- Rating
- 4.0/5
- Reviews
- 905
- Age
- 4mo ago
Ecoeve Permanent Outdoor Lights for House 210ft RGB+IC Lights with 16 Million Colors & 50 Scene Modes App/Remote Control IP67 Waterproof DIY Music Sync for Christmas Holiday & Party Decor
- Price
- $149.66
- Rating
- 4.2/5
- Reviews
- 37
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
35
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
47%
Top 20: 93%
Open market
24%
- POOFZY24%
- Govee16%
- CETELUMA13%
- Enbrighten10%
- LITSOUL8%
- Ecoeve5%
Demand
Modern Outdoor Wall Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.2×
Search terms
Top Modern Outdoor Wall Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- led house lights19K/yr
- roof lights for house21K/yr
- under eve lights for house exterior21K/yr
- house lights outdoor all year60K/yr
- house led lights outdoor17K/yr
- led lights for house13K/yr
- outdoor house lights for under the roof10K/yr
- eve lights for house exterior17K/yr
- forever lights24K/yr
- year round outdoor lights8K/yr
Reviews and returns
What reviews say buyers love and hate about Modern Outdoor Wall Light
We read the reviews and the return reasons for every product selling here.
“Not durable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Modern Outdoor Wall Light questions
Answered from the same tracked data.