Modern Outdoor Wall Light

Shoppers searched for this 385K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.

Searches, last 12 months

385K

Growth, 90 days vs prior 90

-15.8%

Conversion, latest week

0.6%

Market size, estimated

$259Ka year

Peak month

December5.2× the quietest month

Top search term

led house lights19K searches a year

Listings sell for $117.79 on average, from $39.78 to $491.33. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $117.79 that is $12K to $29K a year per listing.

Average price

$117.79above the $15 to $100 sweet spot

Price range

$39.78–$491.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$12K–$29K

Returns

13.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #2,190 within Floor Lamps. It carries 873 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

12.0%

Average rank

#2,190in Floor Lamps

Average rating

3.96 starsAmazon United States average 4.42 stars

Average reviews

873per listing

Listings tracked

27

12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

10Amazon's first-year sales bar

Average brand age

33 months