Is Mini Socket Set profitable to sell on Amazon United States?

Flapen scores Mini Socket Set 47 out of 100 on Amazon United States, a Fail. Shoppers spend $214K a year across 23 tracked products. Amazon counts 2 of the 2 products launched in the last year as successful launches. Search demand grew +2.6% in the last 90 days.

How competitive is the Mini Socket Set niche on Amazon United States?

16 brands and 37 sellers compete in Mini Socket Set on Amazon United States. The top 5 Mini Socket Set products take 57% of clicks, and the top 5 brands take 70%.

What do buyers complain about in Mini Socket Set?

Mini Socket Set buyers on Amazon United States complain most about Quality-Overall, Durability, and Size-Overall. Returns run at 2.3% of orders.

When does demand for Mini Socket Set peak?

Search demand for Mini Socket Set on Amazon United States peaks in Jun–Jul, and the busiest month runs 2.6× the quietest.

What does it cost to enter the Mini Socket Set niche?

Mini Socket Set sells for $16.83 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $4.95 to $41.07. The average product has 2,587 reviews, the count a new listing must catch up to.

Mini Socket Set

Fail

The products selling today already average 4.6★, so Mini Socket Set is a Fail.

Flapen Score: 47
47 / 100Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size: $214K/yr290K searches / yr
90-day growth: +2.6%search demand this quarter
Competition: 57%top-5 click share · 16 brands · 37 sellers

Flapen Score

Mini Socket Set against its category

The dotted line is the Tools & Home Improvement average. Past it, Mini Socket Set is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The Mini Socket Set market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Socket Set 290K times last year and spent an estimated $214K. The top 5 brands take 70% of clicks. Demand peaks in Jun–Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

4.4% of searches ended in a purchase last week.

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $214K a year.

Searches, last 12 months: 290K
Growth, 90 days vs prior 90: +2.6%
Conversion, latest week: 4.4%
Market size, estimated: $214Ka year
Peak month: July2.6× the quietest month
Top search term: rache84K searches a year

02 · Price

A sale here is worth $16.83.

Listings sell for $16.83 on average, from $4.95 to $41.07. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $16.83 that is $4K to $8K a year per listing.

Average price: $16.83inside the $15 to $100 sweet spot
Price range: $4.95–$41.07
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 10K–13K
Units per listing a year: 250–500
Revenue per listing a year: $4K–$8K
Returns: 2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #48 within Sockets & Socket Sets. It carries 2,587 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 100%
Out of stock, average day: 5.0%
Average rank: #48in Sockets & Socket Sets
Average rating: 4.61 starsAmazon United States average 4.42 stars
Average reviews: 2,587per listing
Listings tracked: 23

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 44 months

Products