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Mini Lights String Plug in

Maybe

The top 5 brands take only 43% of clicks. But shoppers spend only $23K a year here, so Mini Lights String Plug in is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 48
Market size
$23K/yr54K searches / yr
90-day growth
+74.4%search demand this quarter
Competition
36%top-5 click share · 34 brands · 49 sellers

Flapen Score

Mini Lights String Plug in against its category

The dotted line is the Tools & Home Improvement average. Past it, Mini Lights String Plug in is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Lights String Plug in market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Lights String Plug in 54K times last year and spent an estimated $23K. The top 5 brands take 43% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

2.4% of searches ended in a purchase last week.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +74.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
+74.4%
Conversion, latest week
2.4%
Market size, estimated
$23Ka year
Peak month
August4.9× the quietest month
Top search term
hanging lights for classroom16K searches a year

02 · Price

A sale here is worth $17.93.

Listings sell for $17.93 on average, from $6.76 to $47.29. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $17.93 that is $0 to $2K a year per listing.

Average price
$17.93inside the $15 to $100 sweet spot
Price range
$6.76–$47.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #309 within String Lights. It carries 4,554 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#309in String Lights
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
4,554per listing
Listings tracked
47

04 · Newcomers

Amazon counts 3 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Mini Lights String Plug in products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

$0$688$1K$2K$3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 falling

Sellers

49

Top-5 brand share

43%

Top 20: 90%

Top-5 click share

36%

Top 20: 80%

Open market

51%

  • Minetom16%
  • JMEXSUSS8%
  • Bosceos7%
  • Brightown6%
  • LORRYTE6%
  • VIHOSE6%

Demand

Mini Lights String Plug in search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 4.9×

Search terms

Top Mini Lights String Plug in search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hanging lights for classroom16K/yr
  • indoor globe string lights6K/yr
  • mini globe string lights7K/yr
  • globe fairy lights5K/yr
  • small bulb string lights4K/yr
  • small string lights plug in8K/yr
  • round string lights4K/yr
  • globe lights for bedroom4K/yr
  • plug in lights decorative593/yr

Reviews and returns

What reviews say buyers love and hate about Mini Lights String Plug in

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
31%of negative reviews mention “Durability”
4.5%of orders come back
“falls apart”
A buyer, on “Durability”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mini Lights String Plug in questions

Answered from the same tracked data.