Is Mini Lamp Shade profitable to sell on Amazon United States?

Flapen scores Mini Lamp Shade 44 out of 100 on Amazon United States, a Fail. Shoppers spend $54K a year across 50 tracked products. Amazon counts 3 of the 15 products launched in the last year as successful launches. Search demand grew -10.8% in the last 90 days.

How competitive is the Mini Lamp Shade niche on Amazon United States?

27 brands and 32 sellers compete in Mini Lamp Shade on Amazon United States. The top 5 Mini Lamp Shade products take 34% of clicks, and the top 5 brands take 55%.

What do buyers complain about in Mini Lamp Shade?

Mini Lamp Shade buyers on Amazon United States complain most about Size-Overall, Quality-Overall, and Advertised Vs Actual Product. Returns run at 9.7% of orders, which is high.

When does demand for Mini Lamp Shade peak?

Search demand for Mini Lamp Shade on Amazon United States peaks in Jan, and the busiest month runs 1.6× the quietest.

What does it cost to enter the Mini Lamp Shade niche?

Mini Lamp Shade sells for $22.33 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.34 to $39.04. The average product has 436 reviews, the count a new listing must catch up to.

Mini Lamp Shade

Fail

Returns run at 9.7% of orders, so Mini Lamp Shade is a Fail.

Filters No Dominant Brand High Returns

Flapen Score: 44
44 / 100Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 48
Market size: $54K/yr236K searches / yr
90-day growth: -10.8%search demand this quarter
Competition: 34%top-5 click share · 27 brands · 32 sellers

Flapen Score

Mini Lamp Shade against its category

The dotted line is the Tools & Home Improvement average. Past it, Mini Lamp Shade is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Mini Lamp Shade market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Lamp Shade 236K times last year and spent an estimated $54K. The top 5 brands take 55% of clicks. Demand peaks in Jan. Flapen scores it 44 out of 100, a Fail.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months: 236K
Growth, 90 days vs prior 90: -10.8%
Conversion, latest week: 1.0%
Market size, estimated: $54Ka year
Peak month: January1.6× the quietest month
Top search term: mini lamp shade113K searches a year

02 · Price

A sale here is worth $22.33.

Listings sell for $22.33 on average, from $5.34 to $39.04. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $22.33 that is $0 to $2K a year per listing.

Average price: $22.33inside the $15 to $100 sweet spot
Price range: $5.34–$39.04
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$2K
Returns: 9.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #1,347 within Lamps & Shades. It carries 436 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings: 82%
Prime listings: 86%
Out of stock, average day: 8.8%
Average rank: #1,347in Lamps & Shades
Average rating: 4.48 starsAmazon United States average 4.42 stars
Average reviews: 436per listing
Listings tracked: 50

04 · Newcomers

Amazon counts 3 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 15
Successful launches: 3Amazon's first-year sales bar
Average brand age: 32 months

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