Mini Knife
FailShoppers spend only $64K a year here, so Mini Knife is a Fail.
- Flapen Score
- 46 / 100Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 4846
- Market size
- $64K/yr250K searches / yr
- 90-day growth
- -9.3%search demand this quarter
- Competition
- 39%top-5 click share · 19 brands · 33 sellers
Flapen Score
Mini Knife against its category
The dotted line is the Tools & Home Improvement average. Past it, Mini Knife is stronger. Inside it, weaker.
Market
The Mini Knife market on Amazon at a glance
Shoppers on Amazon United States searched for Mini Knife 250K times last year and spent an estimated $64K. The top 5 brands take 84% of clicks. Demand peaks in Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
1.7% of searches ended in a purchase last week.
Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.
- Searches, last 12 months
- 250K
- Growth, 90 days vs prior 90
- -9.3%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $64Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- tiny knife35K searches a year
02 · Price
A sale here is worth $15.06.
Listings sell for $15.06 on average, from $4.06 to $32.73. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $15.06 that is $0 to $2K a year per listing.
- Average price
- $15.06inside the $15 to $100 sweet spot
- Price range
- $4.06–$32.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #431 within Knives, Parts & Accessories. It carries 1,461 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #431in Knives, Parts & Accessories
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 1,461per listing
- Listings tracked
- 46
04 · Newcomers
Amazon counts 3 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Mini Knife products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
KeyUnity Titanium Magnetic Quick Release Keychain One-Hand Detachable Connector for Car Keys USB Drives and EDC Gear KA45 Large-1 Pack
- Price
- $19.67
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 2y ago

Miniature Gadgets Pocket Knife Eastern Delights EDC Ultra Smallest Multifunction Cutting Blade Tool (Black Shell Handle)
- Price
- $10.64
- Rating
- 4.8/5
- Reviews
- 656
- Age
- 5y ago

KeyUnity KK05 Mini Titanium Pocket Knife for Everyday Carry- Razor Sharp Folding Blade Lightweight EDC Tool for Camping Hiking and Outdoor (Grey)
- Price
- $10.40
- Rating
- 4.5/5
- Reviews
- 2,023
- Age
- 3y ago

KeyUnity KA17 Titanium D Ring Key Shackle U Shape Key Ring Horseshoe Clasp for Car Fob DIY Leather Key Organizer Keychain(M)
- Price
- $17.00
- Rating
- 4.4/5
- Reviews
- 528
- Age
- 2y ago

KeyUnity KM01 Titanium EDC Keychain Clip with Bottle Opener Quick Release Carabiner Key Ring Holder for Men (KM01 (Sandblasted))
- Price
- $12.65
- Rating
- 4.3/5
- Reviews
- 1,320
- Age
- 5y ago
Trending
90-day click momentum
VALHALLA BIRD 3 Pack Small Pocket Knife Gifts for Men 1.3 Mini Box Cutter EDC Gadgets Cool Stocking Stuffers Birthday & Christmas Gift for Him (BLACK*3)
- Price
- $10.05
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 10mo ago

KeyUnity KA17 Titanium D Ring Key Shackle U Shape Key Ring Horseshoe Clasp for Car Fob DIY Leather Key Organizer Keychain(M)
- Price
- $17.00
- Rating
- 4.4/5
- Reviews
- 528
- Age
- 2y ago

KeyUnity KM00 Titanium Belt Loop Keychain Clip Double Side Quick Release Key Holder with Detachable Key Ring (Handwork Flame)
- Price
- $23.62
- Rating
- 4.4/5
- Reviews
- 919
- Age
- 3y ago

KeyUnity Titanium Magnetic Quick Release Keychain One-Hand Detachable Connector for Car Keys USB Drives and EDC Gear KA45 Large-1 Pack
- Price
- $19.67
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 2y ago

KeyUnity Titanium Magnetic Quick Release Keychain One-Hand Detachable Connector for Car Keys USB Drives and EDC Black KA45 Large-1 Pack
- Price
- $23.82
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 1y ago
Newest
by launch date
VALHALLA BIRD 3 Pack Small Pocket Knife Gifts for Men 1.3 Mini Box Cutter EDC Gadgets Cool Stocking Stuffers Birthday & Christmas Gift for Him (BLACK*3)
- Price
- $10.05
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 10mo ago

KeyUnity Titanium Magnetic Quick Release Keychain One-Hand Detachable Connector for Car Keys USB Drives and EDC Black KA45 Large-1 Pack
- Price
- $23.82
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 1y ago

NHDT 2 PCS Super Mini Brass Package Opener Knife EDC Tiny 2.4cm(1.1in) Hang on a keychain Ultralight 12g(0.42oz)
- Price
- $9.99
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 1y ago

KeyUnity Titanium Magnetic Quick Release Keychain One-Hand Detachable Connector for Car Keys USB Drives and EDC Gear KA45 Large-1 Pack
- Price
- $19.67
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 2y ago

KeyUnity Titanium Magnetic Quick Release Keychain One-Hand Detachable Connector for Car Keys USB Drives and EDC Gear KA48 Large-2 Pack
- Price
- $32.73
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
19 falling
Sellers
33
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
39%
Top 20: 74%
Open market
15%
- KeyUnity61%
- Eastern Delights11%
- FUNBRO6%
- YISIDA4%
- JAEZZIY2%
- Generic2%
- Open — no brand owns it (13 brands, 15%)
Demand
Mini Knife search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.6×
Search terms
Top Mini Knife search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tiny knife35K/yr
- mini knife keychain32K/yr
- key unity30K/yr
- keyunity27K/yr
- tiny pocket knife23K/yr
- mini keychain knife19K/yr
- micro knife16K/yr
- knife small11K/yr
- mini pocket knife keychain10K/yr
- tiny knives11K/yr
Reviews and returns
What reviews say buyers love and hate about Mini Knife
We read the reviews and the return reasons for every product selling here.
“Too narrow :”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini Knife questions
Answered from the same tracked data.









