Milwaukee Tools

Shoppers searched for this 32.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28.9M a year.

Searches, last 12 months

32.7M

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

0.7%

Market size, estimated

$28.9Ma year

Peak month

December2.8× the quietest month

Top search term

tools9.5M searches a year

Listings sell for $130.30 on average, from $4.38 to $916.63. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 1,000 to 1,250 of them. At $130.30 that is $130K to $163K a year per listing.

Average price

$130.30above the $15 to $100 sweet spot

Price range

$4.38–$916.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

1,000–1,250

Revenue per listing a year

$130K–$163K

Returns

1.3%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #53 within Power Tools. It carries 3,749 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

95%

Out of stock, average day

0.9%

Average rank

#53in Power Tools

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

3,749per listing

Listings tracked

109

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months